IFTM 2026: Tech Zone Unveils Its Immersive Space


L’Espace Immersif de la Tech Zone proposera 11 expériences autour de l’IA et des technologies immersives à IFTM 2026 - Visuel : IFTM

Hurtigruten


The Immersive Space of the Tech Zone returns to IFTM 2026 with a program featuring 11 experiences dedicated to new technologies.

Located at Stand A075 and led by Travel Tech Factory and KaviAR Tech, this space aims to demonstrate in a concrete way how AI and immersive technologies can transform reception, guidance, destination discovery or even the planning of a trip.

Among the experiences offered, visitors will notably be able to create a postcard using AI, test virtual agents capable of exchanging in more than 50 languages, or discover an immersive 3D and 360° travel agency.

Other devices will enable attendees to experience mixed reality, to virtually visit destinations, or to exchange live with a professional located at the other end of the world.

The Immersive Space will also offer virtual reality headsets, an augmented reality exhibition, and solutions blending technology with artistic creation.


AI-Focused Training Sessions

In parallel, free 20-minute micro-trainings will be offered over the three days of the show by KaviAR Academy and 360 Sharing. They will cover, among other topics, yield management, customer relations, management and the everyday uses of AI in daily life.

The Immersive Space will also host a presentation dedicated to Rambouillet Tourist Office, which is deploying an embodied agent across its territory.

Amara Nambinga

Amara Nambinga

I write about tourism, culture, and emerging destinations with a Namibian perspective. Through my articles, I try to highlight the places, people, and travel stories that show how Africa and the wider world are changing.