The Minor hotel group aims to strengthen its ties with the B2B distribution sector.
To this end, it has launched the Minor PRO Agencies program, a new digital initiative aimed at travel agencies wishing to collaborate with Minor Hotels through a flexible, fully digital solution integrated into Minor PRO, its professional services platform.
The main advantage of this program lies in an evolving commission structure designed “to directly improve agencies’ profitability as they grow their production via minor-pro.com”.
The program comprises four levels: Explorer, Champion, Icon and Legend, offering increasing benefits according to production volume.
Beyond the enhanced commission opportunities, the program relies on a platform with a simplified interface and booking process, real-time availability, and flexible payment options, in order “to offer a modern experience tailored to the needs of independent agencies,” according to a press release.
To this end, it has launched the Minor PRO Agencies program, a new digital initiative aimed at travel agencies wishing to collaborate with Minor Hotels through a flexible, fully digital solution integrated into Minor PRO, its professional services platform.
The main advantage of this program lies in an evolving commission structure designed “to directly improve agencies’ profitability as they grow their production via minor-pro.com”.
The program comprises four levels: Explorer, Champion, Icon and Legend, offering increasing benefits according to production volume.
Beyond the enhanced commission opportunities, the program relies on a platform with a simplified interface and booking process, real-time availability, and flexible payment options, in order “to offer a modern experience tailored to the needs of independent agencies,” according to a press release.
Des avantages pour les clients mais aussi pour les agents …
Members also benefit from additional advantages, including faster commission payments, access to all public rates and promotions, and the full range of available room categories.
The program also includes benefits dedicated to the agents themselves, such as up to 50% off their personal stays via a special rate, as well as exclusive member-only promotions.
Agents also enjoy privileged access to Minor DISCOVERY rates (Minor Hotels’ loyalty program), allowing end clients to accumulate DISCOVERY Dollars (D$), thereby strengthening the combined value proposition of distribution and loyalty.
Registration for the Minor PRO Agencies program is free and can be completed in a few minutes on minor-pro.com. The program is accessible to agencies booking for their clients as well as to agents’ personal travel.
The program also includes benefits dedicated to the agents themselves, such as up to 50% off their personal stays via a special rate, as well as exclusive member-only promotions.
Agents also enjoy privileged access to Minor DISCOVERY rates (Minor Hotels’ loyalty program), allowing end clients to accumulate DISCOVERY Dollars (D$), thereby strengthening the combined value proposition of distribution and loyalty.
Registration for the Minor PRO Agencies program is free and can be completed in a few minutes on minor-pro.com. The program is accessible to agencies booking for their clients as well as to agents’ personal travel.
… et sa marque Anantara fête 25 ans de luxe experientiel
The launch of this new tool aligns with the evolution of Minor Hotels (640 Hotels, Resorts and branded residences in 66 countries), which now positions itself as a brand with a B2C and B2B approach, backed by 40 years of experience and numerous hotel brands among which Anantara.
Just recently, Anantara Hotels & Resorts is celebrating its 25th anniversary with the launch of a global campaign titled “25 Years of Unforgettable Journeys.”
In a quarter of a century, this brand has progressed from a single resort in Thailand to an international portfolio of more than 50 hotels and resorts spread across 24 countries.
Anantara Hotels & Resorts was founded in 2001 by William Heinecke, founder and chairman of Minor International, the parent company of Minor Hotels.
Its aim was to create a brand inviting cultural discovery through design inspired by local know-how, cuisine anchored in each destination, and distinctive experiences.
The name Anantara, derived from Sanskrit and meaning “endless,” is intended to evoke discovery, openness to new horizons, and the celebration of travel as a way of life.
Just recently, Anantara Hotels & Resorts is celebrating its 25th anniversary with the launch of a global campaign titled “25 Years of Unforgettable Journeys.”
In a quarter of a century, this brand has progressed from a single resort in Thailand to an international portfolio of more than 50 hotels and resorts spread across 24 countries.
Anantara Hotels & Resorts was founded in 2001 by William Heinecke, founder and chairman of Minor International, the parent company of Minor Hotels.
Its aim was to create a brand inviting cultural discovery through design inspired by local know-how, cuisine anchored in each destination, and distinctive experiences.
The name Anantara, derived from Sanskrit and meaning “endless,” is intended to evoke discovery, openness to new horizons, and the celebration of travel as a way of life.
Publié par Paula Boyer Head of LuxuryTravelMaG – TourMaG.com Voir tous les articles de Paula Boyer
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