TUI Musement lance the ‘multi-day experiences’, a line of 24- to 48-hour mini-escapes that include overnight stays, local guiding and immersive activities.
Designed to respond to the growing appetite among travelers for enriched short getaways, this offering enables an in-depth exploration of iconic destinations. The program relies on unconventional accommodations and the group’s operational network.
This new offer features more than 35 itineraries across the globe, spanning destinations such as Costa Rica, Thailand, Kenya, Peru or Australia.
The routes combine unconventional accommodations – such as safari lodges, luxury jungle tents, desert camps or homestays – and guided activities by local guides.
According to an internal study, 70% of travelers say they are interested in this type of short-format that can be paired with a main stay, a trend particularly marked among young professionals and families.
Designed to respond to the growing appetite among travelers for enriched short getaways, this offering enables an in-depth exploration of iconic destinations. The program relies on unconventional accommodations and the group’s operational network.
This new offer features more than 35 itineraries across the globe, spanning destinations such as Costa Rica, Thailand, Kenya, Peru or Australia.
The routes combine unconventional accommodations – such as safari lodges, luxury jungle tents, desert camps or homestays – and guided activities by local guides.
According to an internal study, 70% of travelers say they are interested in this type of short-format that can be paired with a main stay, a trend particularly marked among young professionals and families.
Operational integration and a global rollout
Developed largely by the group’s in-house teams, these offerings bundle transportation, accommodations and activities under international safety and sustainability standards.
The itineraries include, for example, rafting in Costa Rica, nights spent in tents in Thai national parks or navigation through the Australian archipelagos.
Available from 145 euros per person, these experiences can be booked before departure or directly on-site via the network’s full range of physical and digital channels.
The catalog, currently counting more than 35 options, will grow to surpass 45 proposals by the end of the summer before continuing its expansion.
The itineraries include, for example, rafting in Costa Rica, nights spent in tents in Thai national parks or navigation through the Australian archipelagos.
Available from 145 euros per person, these experiences can be booked before departure or directly on-site via the network’s full range of physical and digital channels.
The catalog, currently counting more than 35 options, will grow to surpass 45 proposals by the end of the summer before continuing its expansion.
