The Maisons Pariente group announces the appointment of Benoît Coquart to the position of General Manager of its Saint-Tropez property Lou Pinet.
He will assume his duties in a context of strengthening the house’s identity.
A luxury hospitality professional for over a decade, Benoît Coquart has built a rich career at iconic properties in France and around the world.
A graduate in strategic management and in hospitality and tourism management from Montpellier, he began his career between Corsica and Provence before pursuing opportunities abroad.
He notably progressed in New Zealand at the Rydges Hotel & Resort, then in Saint-Barthélemy at Rosewood Le Guanahani St Barth. These formative experiences enable him to develop an exacting yet human approach to hospitality, centered on attention to detail and service quality.
He will assume his duties in a context of strengthening the house’s identity.
A luxury hospitality professional for over a decade, Benoît Coquart has built a rich career at iconic properties in France and around the world.
A graduate in strategic management and in hospitality and tourism management from Montpellier, he began his career between Corsica and Provence before pursuing opportunities abroad.
He notably progressed in New Zealand at the Rydges Hotel & Resort, then in Saint-Barthélemy at Rosewood Le Guanahani St Barth. These formative experiences enable him to develop an exacting yet human approach to hospitality, centered on attention to detail and service quality.
A Career Across France and the International Stage
Back in France, he joined the Costes group at the Hôtel Plage Palace, where he rose to the position of Director of Rooms.
There he oversaw all operations related to front desk and guest experience in a highly competitive environment. He then continued his career at Domaine Saint Pierre de Serjac as Deputy Director, responsible for the estate’s operational and events organization.
For François Tixier-Lacaze, CEO of Maisons Pariente, this appointment fits into an expanding strategy: “I am very happy to entrust the leadership of Lou Pinet to Benoît. He will bring a clear ambition, renewed energy, and a standard of excellence commensurate with this iconic family house in our collection. His leadership, combined with strong human qualities, will be a major asset in uniting the Saint-Tropez teams.”
The executive also underlines Benoît Coquart’s ability to support the property’s ramp-up for the summer season 2026 and to anchor this momentum over the long term.
On his side, Benoît Coquart expresses his commitment to this new professional chapter: “I am extremely proud to join Maisons Pariente. Lou Pinet reflects a sincere and living vision of hospitality, where wellbeing and attention to every detail hold a central place.”
There he oversaw all operations related to front desk and guest experience in a highly competitive environment. He then continued his career at Domaine Saint Pierre de Serjac as Deputy Director, responsible for the estate’s operational and events organization.
For François Tixier-Lacaze, CEO of Maisons Pariente, this appointment fits into an expanding strategy: “I am very happy to entrust the leadership of Lou Pinet to Benoît. He will bring a clear ambition, renewed energy, and a standard of excellence commensurate with this iconic family house in our collection. His leadership, combined with strong human qualities, will be a major asset in uniting the Saint-Tropez teams.”
The executive also underlines Benoît Coquart’s ability to support the property’s ramp-up for the summer season 2026 and to anchor this momentum over the long term.
On his side, Benoît Coquart expresses his commitment to this new professional chapter: “I am extremely proud to join Maisons Pariente. Lou Pinet reflects a sincere and living vision of hospitality, where wellbeing and attention to every detail hold a central place.”
Published by Amelia Brille TourMaG.com Editor See all articles by Amelia Brille
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