Rail Europe a intégré le BritRail Pass à son écosystème mondial de distribution B2B, consolidant ainsi son offre stratégique pour la Grande-Bretagne destinée aux agences de voyages, plateformes OTA et tour-opérateurs à l’international.
The BritRail Pass, reserved for travelers residing outside the United Kingdom, offers flexible access to the National Rail network, including connections to major airports via the Heathrow Express, Gatwick Express and Stansted Express, as well as sleeper services such as the Caledonian Sleeper and the Night Riviera (berth reservations required).
For travel professionals, this product meets three priorities: operational simplicity, pricing flexibility, and the ability to build structured itineraries across Great Britain.
The portfolio includes national and regional passes, enabling advisers to design journeys focused on specific areas such as England, Scotland or the Southwest and South Wales, depending on the itinerary and the clients’ travel plans.
The BritRail Pass, reserved for travelers residing outside the United Kingdom, offers flexible access to the National Rail network, including connections to major airports via the Heathrow Express, Gatwick Express and Stansted Express, as well as sleeper services such as the Caledonian Sleeper and the Night Riviera (berth reservations required).
For travel professionals, this product meets three priorities: operational simplicity, pricing flexibility, and the ability to build structured itineraries across Great Britain.
The portfolio includes national and regional passes, enabling advisers to design journeys focused on specific areas such as England, Scotland or the Southwest and South Wales, depending on the itinerary and the clients’ travel plans.
Des avantages supplémentaires pour le voyageur
The different passes available are :
BritRail Pass
BritRail England Pass
BritRail Pass
BritRail England Pass
BritRail South West & South Wales Pass
BritRail Spirit of Scotland Pass (standard class only)
BritRail London Plus Pass
Most passes can be purchased in First or Second Class, with options for consecutive or flexible validity, as well as discounts for youths, seniors and children. Additional perks, such as 2-for-1 offers on certain attractions, are also available.
A strengthened B2B strategy driven by international demand
Rail Europe distributes a digital version of the pass, the M-Pass, via its B2B platforms, allowing agencies to manage both the booking and the activation days of travel thanks to a QR code. This mobile-first solution reduces operational complexity while preserving total flexibility for the final traveler.
With a growing international demand for Great Britain and a strong interest in destinations beyond London, Rail Europe believes that the BritRail Pass represents an important lever to develop international distribution and encourage rail itineraries across the entire British territory.
According to Björn Bender, CEO of Rail Europe, “The BritRail Pass strengthens our role as experts in European rail passes.
It complements our existing portfolio and enables our global business partners to build more flexible and higher-value itineraries in Great Britain, particularly in long-haul markets where regional exploration is becoming increasingly important.”
With a growing international demand for Great Britain and a strong interest in destinations beyond London, Rail Europe believes that the BritRail Pass represents an important lever to develop international distribution and encourage rail itineraries across the entire British territory.
According to Björn Bender, CEO of Rail Europe, “The BritRail Pass strengthens our role as experts in European rail passes.
It complements our existing portfolio and enables our global business partners to build more flexible and higher-value itineraries in Great Britain, particularly in long-haul markets where regional exploration is becoming increasingly important.”
Publié par Amelia Brille Rédactrice TourMaG.com Voir tous les articles d’Amélia Brille
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