A new adventure in the spirit of emotion and self-transcendence
Even before touching down in Mexico, the journey took on a distinctive dimension thanks to the carrier Air Caraïbes, which sought to offer travel agents an exceptional experience in the Caribbean Class cabin.
Accompanied by its representative Colonial Tours, the participants landed on the Riviera Maya to turn this destination into a life-size playground. The objective? To provide a unique experience blending relaxation, exploration of the famous cenotes, and immersion in Mayan culture, all punctuated by playful competitions…
The 16 travel agents chosen from Exotismes’ most loyal ambassadors were immersed in the dreamlike settings of the hotels Bahia Principe, Iberostar, Palladium and Riu. On the agenda: a thrilling week-long treasure hunt where each challenge helped build concrete selling arguments for the destination, with the cooperation of the new properties, such as the Bahia Principe Grand Tequila, which responds to the strong demand for adults-only hotels.
Accompanied by its representative Colonial Tours, the participants landed on the Riviera Maya to turn this destination into a life-size playground. The objective? To provide a unique experience blending relaxation, exploration of the famous cenotes, and immersion in Mayan culture, all punctuated by playful competitions…
The 16 travel agents chosen from Exotismes’ most loyal ambassadors were immersed in the dreamlike settings of the hotels Bahia Principe, Iberostar, Palladium and Riu. On the agenda: a thrilling week-long treasure hunt where each challenge helped build concrete selling arguments for the destination, with the cooperation of the new properties, such as the Bahia Principe Grand Tequila, which responds to the strong demand for adults-only hotels.
Gold Coins at stake for the 2026 talents
If the mood was relaxed, the competition was very real. Our top specialists gave their all to accumulate points and win the coveted gold coins. After daily challenges that validated their product and destination knowledge, the standings were established.
A huge congratulations to our 2026 laureates who depart with real gold coins:
1. Guillaume (Occitanie Region)
2. François (Hauts-de-France Region)
3. Alexandra (Paris Region)
• Jury Special Prize: Lisa (Provence Region), rewarded with a 100 % locally sourced gift for her commitment and creativity on social media.
1. Guillaume (Occitanie Region)
2. François (Hauts-de-France Region)
3. Alexandra (Paris Region)
• Jury Special Prize: Lisa (Provence Region), rewarded with a 100 % locally sourced gift for her commitment and creativity on social media.
A tradition of excellence that endures
Since its inception in 2015, the Gold Rush has been far more than a mere sales contest: it is a human adventure that celebrates the excellence of travel agents. After Mauritius in 2024, Zanzibar last year, Mexico managed to captivate this year with its authenticity and its dynamism.
Exotismes wishes to extend warm thanks to all its partners for the success of this fantastic journey, as well as to the participants for their energy and teamwork.
The destination of the 10th edition remains a mystery, but one thing is certain: the adventure will continue next year with new challenges and discoveries.
Ready to take on the challenge?
Stay tuned for the next edition of the Gold Rush!
Exotismes wishes to extend warm thanks to all its partners for the success of this fantastic journey, as well as to the participants for their energy and teamwork.
The destination of the 10th edition remains a mystery, but one thing is certain: the adventure will continue next year with new challenges and discoveries.
Ready to take on the challenge?
Stay tuned for the next edition of the Gold Rush!
