Logis Hotels Adds 46 New Properties in France and Italy


Le Groupe Logis Hôtels poursuit l’élargissement de son réseau - Depositphotos.com @sensay

Aer Lingus


The Logis Hôtels Group announces the integration of 46 new establishments into its network this year.

Present in France and Italy, the group relies on a portfolio of six brands positioned across several segments: Logis Hôtels in the midscale, Cit’Hotel and Urban Style in the urban segment, as well as Singuliers Hôtels, Demeures & Châteaux and Teritoria in the premium segment.

Among these new addresses, 33 join Logis Hôtels, while eight join the urban brands and five complete the premium offering.

The network now averages one establishment every 12 kilometers, according to the group.


Logis Hôtels: A strengthened regional footprint

The new integrations involve several French regions.

Auvergne-Rhône-Alpes leads with 10 establishments, followed by Nouvelle-Aquitaine and Grand Est, each counting seven new addresses.

Normandy welcomes five establishments, while Provence-Alpes-Côte d’Azur, Île-de-France and Occitanie each add four.

Development also continues in Hauts-de-France, in Bourgogne-Franche-Comté, in Brittany and in the Pays de la Loire.

In Île-de-France, the group notably welcomes two Urban Style establishments in Clichy and Paris, as well as two Logis Hôtels and Cit’Hotel addresses in Yvelines.


The premium segment also continues to develop

Several new addresses strengthen the group’s upscale brands. Teritoria notably includes the Château de Boisgelin in Brittany, the Hôtel Spa La Borie d’Hélipse in Auvergne-Rhône-Alpes and the Domaine du Lieu Bill in Normandy. Demeures & Châteaux welcomes the Hôtel Maison Gramme in the Gard.

A Teritoria address also joins the network in Italy, with the Anna Ghisolfi restaurant in Piedmont.


Amelia Brille Publié par Amelia Brille Rédactrice TourMaG.com
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Logis Hotels Group: Eighth Consecutive Summer of Growth


Le Groupe Logis Hôtels signe son huitième été consécutif de croissance.  DepositPhotos.com/ Jirsak

MSC Croisières


The Logis Hôtels Group reports a 13% increase in its accommodation revenue during the summer season 2026, thus marking its eighth consecutive summer of growth.

This growth occurs in a context characterized by a modest rise in the average price, of 3%, while the average length of stay remained stable at 1.5 days.

The group also highlights the growth of international clientele, now the majority contributor to activity growth, as well as the evolution of destination choices in response to episodes of heat waves.


International Growth and the Quest for Cooler Climates Drive Activity

The international clientele rises by 19 % and now accounts for 41 % of customers, i.e., two percentage points more than in 2025. The French clientele remains dynamic as well, with a 9 % growth over the period.

Destination choices were influenced by the intense heat. The coastline shows an increase of 18 % and the mountains by 16 %, while the Grand Est records a rise of 32 %. The Normandy and Burgundy-Franche-Comté regions each advance by 18 %.

Air conditioning also becomes a more decisive criterion in choosing a place to stay: climate-controlled hotels exhibit eight percentage points higher growth.

Regarding areas affected by wildfires, dynamics were mixed. In Gironde, activity ends at -4 % and in the Landes at +4 %, after a more dynamic start to July. The group notes that nearly 75 % of pre-booked stays were maintained. In the Var, activity rises by 26 %, despite a slowdown inland linked to the fires.

For the return to the season, the outlook remains positive with 15 % more bookings, notably thanks to international clientele. Business clientele also grows by 11 %.

Logis Hotels Up 22% in May, Bets on a Dynamic Summer


Logis Hotels profite de l'engouement pour les séjours de proximité - Photo : Logis Hotels

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The month of May 2026 proved exceptionally favorable for Logis Hotels. Driven by spring holidays and the growth of its premium brands, the company posted a 22% rise in turnover compared with the same period last year.

“The long weekends had a positive effect, even if bookings tend to level off more than before“, explains Karine Morot-Gaudry, Deputy Chief Executive Officer of the group. The leader also highlights the impact of expanding premium offerings on this growth.

In terms of destinations, several regions demonstrated notable performances. The Provence-Alpes-Côte d’Azur region topped the chart with a 41% increase in turnover, followed by the Grand Est (+33%) and Bourgogne-Franche-Comté (+30%).

This momentum is partly explained by travelers’ patterns during the long weekends. “Many guests favor getaways two to three hours from their home“, notes Karine Morot-Gaudry.

Foreign clientele also contributed to these solid results. Reservations from Germany rose by 33%, while those from Belgium climbed by 26%. A proximity-focused clientele that particularly benefits the eastern regions of France.


European Clientele on the Scene

If the business clientele paused during the early weeks of May due to numerous public holidays, the trend clearly reversed after the Pentecost weekend.

“The backlog on the business segment has almost been caught up in the last week of May“, specifies Karine Morot-Gaudry. The arrangement of the last long weekend, with a public holiday Monday, notably favored the return of business travel.

The French market remains the main driver of summer growth with an 11% increase in bookings. European markets also show strong performance: the Netherlands up 25%, Germany 15%, Belgium 13% and the United Kingdom 12%.

According to the executive, these figures reflect both the attractiveness of southern France and the loyalty of traditional European markets.


Encouraging Summer Outlook

For the summer of 2026, Logis Hotels also expresses confidence. To date, bookings show a 16% rise compared with trends observed at the same point last year.

The South of France is at the heart of much of this momentum. Nouvelle-Aquitaine records a 29% increase in bookings, ahead of Provence-Alpes-Côte d’Azur (+24%). The Channel coast also rides this wave with a 22% rise.

Meanwhile, transit regions such as the Grand Est (+29%) and Bourgogne-Franche-Comté (+28%) benefit from the expected influx of European clientele heading toward the southern destinations.


Amelia Brille Published by Amelia Brille TourMaG.com Editor
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