Barcarès: Club Med Officially Opens Its First-Ever Resort in Occitanie


Le Club Med officialise son tout premier Resort en Occitanie - Depositphotos.com, Willy Mobilo

Costa Rica


Le Club Med poursuit son ancrage méditerranéen avec l’annonce de son implantation au Barcarès (Pyrénées-Orientales).

Ce mercredi 22 juillet 2026, les partenaires publics et privés (Club Med, la Région Occitanie, le Département des Pyrénées-Orientales, Perpignan Méditerranée Métropole (PMM), la Ville du Barcarès, Barcarès Aménagement, la CCI des Pyrénées-Orientales, la Banque des Territoires et Promologis) ont signé un protocole d’intention commun à Perpignan, qui fixe les principales conditions et modalités de coopération des différents partenaires.

La construction d’un futur resort haut de gamme, familial et tout compris doit permettre la réhabilitation d’une friche touristique, sur une parcelle de 13,6 hectares acquise en 2019 par la société Barcarès Aménagement, tout en intégrant un programme de logements dédié aux salariés saisonniers.

Le complexe comprendra environ 400 chambres et proposera une offre d’activités sportives et de bien-être (piscines, courts de padel, tennis, spa) ainsi que des équipements pour les enfants dès 4 mois, précise le Club Med dans un communiqué.

La proximité de la plage et de l’étang permettra le développement des sports nautiques.

L’exploitation sera assortie d’exigences environnementales avec des démarches de certification BREEAM pour la construction et Green Globe pour la gestion.

L’ouverture de l’établissement est envisagée à l’horizon de l’été 2030.


Un ancrage stratégique pour le groupe en Méditerranée

Cette signature marque une étape clé pour l’opérateur touristique, qui entend renforcer son réseau d’implantations en France.

Le projet doit générer environ 450 emplois directs et près de 500 emplois indirects dans la région, tout en favorisant les circuits courts avec les prestataires locaux.

Stéphane Maquaire, Président-Directeur général du Club Med, résume ainsi l’ambition du groupe pour cette nouvelle destination : « Avec Port-Barcarès, nous poursuivons une ambition qui me tient particulièrement à cœur : réinvestir la Méditerranée, berceau de l’histoire de Club Med, tout en imaginant le tourisme de demain.

Transformer une friche touristique en une destination vivante, ouverte sur son territoire, créatrice d’emplois et de valeur pour l’économie locale démontre qu’un projet touristique peut être un véritable projet de territoire.
»

Lire aussi : Club Med : objectif 100 villages en 2035

Fire Devastates Club Med Building in Bali


Aucun blessé n'est à déplorer après l'incendie du Club Med à Bali - Capture écran Spirit 45

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No more than a scare for guests and staff at Club Med Bali.

The establishment, located on the Bukit Peninsula, in one of the country’s most luxurious seaside destinations, was struck by a violent fire on Friday morning, April 24, as reported by Spirit 45 on its social media channels.

The fire broke out on the second floor of the Agung restaurant, around 6:50 a.m., while the staff were preparing breakfast service. The flames spread very quickly. The images are spectacular.

It was in this establishment that continental buffets were served.


Fire at Club Med Bali: a building and its facilities reduced to ashes

In just a few minutes, the kitchen and the thatched-roof restaurant were completely ravaged and reduced to ashes.

Other dining options exist outside of the Agung, such as The Deck and Gourmet Lounge. It remains to be seen how meal service will now be organized without the main restaurant.

According to an Australian media, guests praised the staff and said they did not feel in danger during the operation.

“The safety and well-being of our guests and our staff remain our absolute priority. We can confirm that everyone has been brought to safety and that no guest or staff member has been harmed,” said Michelle Davies, CEO of Club Med Pacific.

Local police say they have opened an investigation to determine the causes of the fire.

A chef mentions the possibility that a fryer containing oil that was too hot could have been the source of the blaze.

According to VOI, despite an initial rapid intervention using extinguishers, eight fire units were deployed on site, six of which belonged to Badung’s firefighting service.


Club Med Bali: 5,000 square meters of buildings ravaged

Nevertheless, a two-storey building of about 5,000 square meters was reduced to ashes. This includes the restaurant, but also facilities such as shops, photo spaces, meeting rooms, and accounting offices.

Operations seem to be returning to normal on site.

Two years ago, Club Med Punta Cana experienced a similar mishap.

Kappa Club Kicks Off Summer Season with a Special Offer


Kappa Club lance sa saison estivale avec des équipes déjà mobilisées - Depositphotos.com, billiondigital

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The kickoff of the summer season has begun for Kappa Club.

The concept of Boomerang Voyages’ tour operator this year rests on 32 teams already deployed across its various properties, mainly in the Mediterranean, but also at destinations farther afield.

Contrary to standardized formulas, Kappa Club promotes a travel philosophy focused on human support, with French-speaking teams tasked with ensuring a personalized welcome and facilitating the discovery of local cultures.

The concept notably hinges on the “Instants Kappa”, included experiences, up to five per week, enabling holidaymakers to explore their destination more deeply, at no extra cost.

These activities also reflect a clear commitment to promoting more responsible tourism.


Un coup de pouce tarifaire jusqu’au 13 mai 2026

On the ground, the teams are already hard at work.

In Crete, at the Kappa Club Mikri Poli Crete 5*, cooking workshops are organized in collaboration with local producers, focusing notably on the olive harvest and the preparation of traditional specialties. In Rhodes, the program includes cultural visits such as the Panagia Ipseni monastery or pottery workshops in Kalathos.

On Majorca, a summer novelty, immersive experiences are offered in Porto Cristo, combining local discovery with tastings of regional products.

To accompany this season launch, Boomerang Voyages is introducing a promotional offer that can reach -15% on the Kappa Club range.

Valable jusqu’au 13 mai 2026, it applies to bookings made during this period, with the stated objective of supporting last-minute sales as well as those in the off-season.

The list of clubs involved is accessible via the tour operator’s BtoB portal.


Amelia Brille Publié par Amelia Brille Rédactrice TourMaG.com
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Bon Air Club Aims to Create a New Generation of Outdoor Base Camps


Bon Air Club veut inventer une nouvelle génération de « camps de base » outdoor - Photo Bon Air Club

CroisiEurope


Between glamping, sport tourism, and micro-adventure, Bon Air Club seeks to create a new category of tourist accommodation.

The young French company will open its first site in July 2026 in the Alpes Mancelles, with the ambition to roll out five outdoor “base camps” in France within five years.

Founded in 2025 by Ségolène Desplanques, Grégory Thibord and Pierre-Yves Le Gal, the company is betting on evolving traveler expectations: “We have seen several trends emerging: the rise of outdoor activities, especially among urban audiences, but also a demand for local travel with greater flexibility,” explains co-founder Ségolène Desplanques.


The concept sits at the crossroads of camping and traditional hoteliering. But the co-founder stresses the distinction from conventional outdoor-hospitality models.

“What we offer is a reconnection to nature through movement. We lean more toward outdoor sport and adventure,” she explains. The first site will eventually include 40 accommodations on eight hectares.

The concept rests on “base camps” that are open nearly year-round and designed for outdoor activities: trail, hiking, gravel biking, kayaking, rock climbing or bivouacking, all within easy reach.


The first establishment will open in Saint-Léonard-des-Bois, in Sarthe


Bon Air Club a été créé en 2025 par Ségolène Desplanques, Grégory Thibord et Pierre-Yves Le Gal - Photo Bon Air Club

The first établissement will open in Saint-Léonard-des-Bois, in the Sarthe department, in the heart of the Alpes Mancelles. Located less than two and a half hours from several major metropolises, the site has been chosen for its potential for outdoor activities.

The project, supported by Sarthe Tourism and the Pays de la Loire region, represents an investment of 6.5 million euros.

The base camp will include, at opening, 36 accommodations, a central refuge with a restaurant and an indoor climbing wall, a forest spa and several convivial spaces.

To reinforce the outdoor dimension, the site will also offer rental equipment and various gear dedicated to sports activities.

“We have an outdoor center with equipment at disposal, bikes, climbing gear, bivouac kits or gear for heading out even when it rains,” details Ségolène Desplanques.


Funding rounds completed with bank financing.

To finance its development, Bon Air Club has carried out several fundraising rounds, complemented by bank financing.

“We carried out two fundraisings in parallel: one for the holding company and another to fund the first site,” explains Ségolène Desplanques.

According to the co-founder, the financing of the first base camp rests mainly on a banking pool comprising three institutions, supplemented by private investors and regional support.

“The order of magnitude is around 7 million euros of investment per site,” she notes.


One site per year to build a national network of five base camps

Ultimately, Bon Air Club plans to open one site per year to establish a national network of five base camps.

The company favors redeveloping existing sites rather than building on virgin ground, particularly due to constraints linked to zero net artificialization (ZAN).

“Starting from virgin land to launch a tourism offer has become almost impossible today,” says Ségolène Desplanques.

The leader mentions notably taking over former holiday villages or small quirky accommodation facilities facing economic difficulties: “Many project developers struggle to endure over time without scaling up to a size that would allow hiring employees,” she notes.