Kuoni Unveils 2027 Previews and Expands Its Offering


Kuoni dévoile ses avant-premières 2027 et enrichit son offre - Depositphotos.com @ adrenalina

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Kuoni launches its 2027 previews by focusing on enriching its offering and personalizing travel experiences.

The tour operator is evolving several of its ranges to provide more choices to travel agents and their clients, while developing exclusive products.

The new brochures are currently being distributed to travel agencies and are already accessible in Kuoni’s professional space.

The main change concerns Scanditours, which is rethinking its Lapland clubs around five distinct concepts, each targeting a specific traveler profile.


Scanditours completely redesigns its Lapland clubs

The Scanditours Lumi Club adopts an adults-only positioning, while the Scanditours Ounasvaara Club targets travelers who wish to discover Lapland in a more autonomous way.

Families now have the Scanditours Pohtimo Club, while Luosto focuses on an immersion in Sami-Lapland traditions.

Finally, Olos completes this new range with an activities-oriented formula open to different types of clientele.

Scanditours also broadens its winter program with two new city breaks dedicated to Christmas markets, pairing Tallinn and Helsinki on one side, and a stay in Riga on the other.

Three new circuits and self-drive itineraries in Norway complete the offering.


New addresses in the Indian Ocean and the Caribbean

The Sables 2027 collection expands with several properties in seaside destinations. In Mauritius, Constance Le Chaland joins the program. In the Seychelles, Kuoni adds Alphonse Island Seychelles as well as Red Palm Luxury Villas Seychelles.

In the French Antilles, the tour operator launches two new stay-with-excursions formats, Ti’Zîl Madinina in Martinique and Ti’Zîl Karukera in Guadeloupe, along with two Pierre & Vacances properties.

Kuoni also notes it relies on direct access to hotel stock and on partnerships with several international chains, while offering an exclusive with Ananea Madivaru Maldives.


A private cruise aboard the Royal Clipper

The Cruises 2027-2028 range grows with new maritime and river itineraries. Among the novelties is a private cruise aboard the Royal Clipper, reserved for Kuoni customers, with a single departure planned from Nice on May 8, 2027.

The catalog also includes an Amazon expedition aboard the R/V Brasilian Dream, a cruise to the Austral Islands aboard the Aranoa, a North Europe itinerary on the Oceania Vista, and an expedition to the Spitzberg aboard the SH Vega.

The tour operator also highlights a greater number of French-speaking itineraries, departures from French ports, and packages that include flights and pre- and post-cruise programs.


More customizable tours

Kuoni also enriches its Group and Private Tours 2027 brochure with several new itineraries, including a Colombian panorama, a South African fresco, a peaceful Japanese interlude, and Brazil, combining culture and nature, offered with a special departure for the Rio Carnival.

The operator also continues to develop its privatisable circuits to allow agencies to build more personalized trips according to the expectations of their clientele.


Kuoni Launches 2026 Beach Rally Along the Water


Kuoni embarque ses partenaires pour un Rallye des Plages au fil de l’eau - Image : Kuoni

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Kuoni France Group announces the launch of its Rallye des Plages 2026, which will be held from June 22 to 26.

For this new edition, the tour operator revisits the format of this travel-agency oriented event, with a summer tour organized “along the water” across several French cities.

Designed as a privileged exchange moment between Kuoni’s sales teams and their distributor partners, this itinerant gathering will allow to discover in advance the 2027 travel collection.

The meetings will take place in venues located by the sea or by a river, in line with the theme chosen for this year.

According to René Thibaut, the group’s commercial director, this new format aims to offer “a more immersive and summery experience“, while promoting high-quality interactions with partners.

The event aligns with the group’s goal to strengthen its closeness with the network of agencies, while renewing its presentation formats.


A five-stop tour

On the program: evenings held in carefully selected settings, product trainings, as well as opportunities to exchange with the teams and with partner suppliers.

Animations and prizes (gift vouchers, freebies) will also punctuate each stop.

The tour will stop in five cities:

– June 22 in Lille

– June 23 in Honfleur

– June 24 in La Baule

– June 25 in Bordeaux

– June 26 in Nice
.


Amelia Brille Publié par Amelia Brille Rédactrice TourMaG.com
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Back-to-School Challenge: Kuoni Rewards Travel Agencies


Pour ce challenge de ventes de rentrée, les lots sont plus importants que ceux de l'année précédente - Image : Kuoni France

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The Kuoni France Group is launching in September a commercial incentive campaign aimed at its network of partner agencies.

The initiative covers all the group’s brands – Kuoni, Scanditours, Celtictours and Donatello – and aims to stimulate sales during a strategic back-to-school period.

The principle is simple: for each file reserved via the professional platform pro.kuoni.fr, a gift voucher of €80 is awarded. Sales made through the booking service, on the other hand, entitle a voucher of €60.


Kuoni Back-to-School Challenge: trips for the top performers

Beyond these individual rewards, the challenge also envisages collective recognition.

The three agencies with the highest number of bookings between September 1 and 30, 2025 will be distinguished with larger prizes in the form of trips:

First prize: a five-night stay for two at the five-star Ananea Madivaru hotel in the Maldives, half-board, with flights and seaplane transfers included (excluding school holidays) ;

Second prize: a seven-night cruise in Egypt for two, with flights included (excluding school holidays) ;

Third prize: a three-night stay in Lapland for two, with flights included (excluding school holidays).

Participating agencies must declare their sales no later than October 4, 2025 on the pro.kuoni.fr platform.

Read also: Kuoni celebrates its “beautiful year 2024”