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SAP Concur and Amex GBT Strengthen Their Unified Travel and Expense Platform

July 17, 2026 by Amara Nambinga

SAP Concur et Amex GBT renforcent leur plateforme unifiée voyage et dépenses - Depositphotos.com Auteur AllaSerebrina

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On the occasion of the SAP Concur Fusion 2026 event, SAP Concur and American Express Global Business Travel (Amex GBT) announced new advances around Complete, their joint travel and expense management solution.

Objective: accelerate the integration of traveler and financial journeys through artificial intelligence and an enriched content offering.

Launched in October 2025 within a strategic alliance between the two groups, Complete aims to combine booking, services, payments and expense management within a single experience.

An AI connected to travel advisors

Since then, its adoption has accelerated, driven by enterprises’ demand for a smoother and smarter travel experience, according to the release.

Among the main evolutions announced, the solution now integrates a conversational platform connected to Joule, SAP’s agentic AI.

This platform is able to accompany the traveler throughout their trip, with a particular feature: an automatic transfer to an Amex GBT human travel advisor when the situation warrants, without the traveler having to switch interfaces.

The full integration of Joule is expected in the second quarter of 2026.

Expanded access to transport contents

Complete also gains a new interface dedicated to travel managers. This homepage centralizes data, management tools, approvals and duty-of-care information.

Presented as a single entry point, it should enable monitoring programs, accessing reports and anticipating budget overruns, with analytical capabilities set to be strengthened in future versions.

Another major evolution: the complete integration of the Amex GBT marketplace, giving access to more than 600 airlines and 2 million properties, as well as content from Booking.com, Expedia, NDC and GDS.

The platform also opens to more than 80 rail operators.

The two partners also announce working on a unified NDC implementation to ensure consistent and predictable access to direct airfares.

Towards full automation of expense reports

Building on the 2025 announcements, the integration between Concur Expense and Amex GBT Egencia is being realized. Reservations made via Egencia now automatically feed expense reports with prefilled data.

« Employees no longer have to re-enter their travel details, and finance teams benefit from more reliable data », states the release. This feature is slated for rollout in April 2026 after a pilot phase.

Finally, SAP Concur and Amex GBT are launching a program dedicated to business travel management (TMCs), with two levels of certification: Gold and Silver.

Yohann Metayer-Claret Joins Naboo to Accelerate Its International Strategy

July 17, 2026 by Amara Nambinga

Naboo renforce son comité exécutif avec l’arrivée de Yohann Metayer-Claret - Photo : Naboo

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Naboo strengthens its executive committee.

The platform specialized in organizing corporate events announces the appointment of Yohann Metayer-Claret as Executive Vice President.

A strategic addition to support the group’s international expansion and to structure its relationships with hotel and event partners.

Boasting 20 years of experience in the tourism and MICE sector (Meetings, Incentives, Conferences and Exhibitions), Yohann Metayer-Claret has held several leadership positions, both strategic and operational.

He notably left his mark at Ideal Meetings & Events (IME), a leading European player, where he held the roles of Chief Executive Officer and then President for nearly ten years.

Former IME Executive and COMEX Member at Châteauform’

During his time at IME, he led a broad transformation: structuring an offering tailored for major accounts, deploying digital tools, and consolidating the company’s position in the European market.

Parallèlement, il intègre le comité exécutif de Châteauform,’, contributing to the group’s growth strategy and to expanding its activities across Europe amid sector changes.

En rejoignant Naboo, Yohann Metayer-Claret will be tasked with steering and structuring partner relationships on a global scale. A key role to support the platform’s ambition in a market undergoing rapid transformation.

“His arrival marks a decisive milestone in our expansion“, notes Antoine Servant, COO and cofounder of Naboo. “Yohann joins our COMEX to carry our global vision and propel our partnerships strategy on a worldwide scale.”

A mission focused on international partnerships

Very involved in industry networks (CNA, GBTA, MPI), the new leader is recognized as an influential figure in European MICE. He has also advised tourism and hospitality executives in recent years on strategy and structural issues.

For Yohann Metayer-Claret, this appointment sits within a dynamic of deep transformation in the sector: “The future of MICE rests on a seamless duo of technological integration and fluid human support.” He articulates a clear ambition for Naboo: to surpass one billion euros in revenue within 24 months and to establish itself as a global market leader.

A graduate of INSEEC (Master 2 Marketing & Management), having studied at the University of Versailles Saint-Quentin-en-Yvelines, Staffordshire University and University of Ballarat, Yohann Metayer-Claret is also pursuing a MBA for Entrepreneurs with Augment.org, underscoring a commitment to ongoing education focused on innovation and entrepreneurship.

Published by Amelia Brille TourMaG.com Editor
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Paris to Milan: I Tested Trenitalia’s Executive Class

July 16, 2026 by Amara Nambinga

Au départ de la gare de Lyon, l'hiver, il fait encore nuit - Photo : PB

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6:28 a.m. It is still night when the Frecciarossa (Red Arrow) of Trenitalia stirs on the platforms of Gare de Lyon.

9281, is the train number that leaves Paris each morning for its terminus – the central station of Milan – after stops at Lyon Part-Dieu, Chambéry, Saint-Jean-de-Maurienne, Modane, Oulx and Turin.

With two daily round trips, the Italian company Trenitalia opened, in December 2021, the field of competition in France on the high-speed lines (LGV), against SNCF.

After nineteen months of interruption due to a landslide in Maurienne in the summer of 2023, rail traffic between France and Italy resumed just a year ago. Since then, Trenitalia’s experiment has continued successfully.

It is true that the Paris-Milan service in the “Frecciarossa” offers, as the company willingly notes, “optimal connectivity for travelers while facilitating privileged access to mountain regions”.

It is also, Trenitalia insists, “the only service to connect Lyon directly to Italy without a transfer”. However, on this mid-March morning of 2026, what truly mattered to us was to settle in quickly to sleep a little longer.

Fortunately, the Car 1 – dedicated to the Executive Class in which we are traveling – was located very close to the departure platform. After climbing aboard, placing our suitcase in the dedicated space, we were greeted by a smiling onboard attendant who spoke perfect French.

Immediately, she helped us settle into one of the ten luxurious champagne-colored leather seats with a leg rest, after rotating our seat 180° (electric control) to face the direction of travel. Thus, we would travel even more comfortably as these seats, 74 cm wide, are spaced one and a half meters apart.

Cradled comfortably in our seat, slightly reclined, we quickly drifted back into Morpheus’ arms. After, nevertheless, placing our bag on the overhead bag rack below the armrest, at the level of the individual power outlet to charge our phone.

Breakfast at the seat and a business meeting

Pour la classe "Executive", une voiture spacieuse et dix sièges hyper-confortables - Photo : PB

When we reopen our eyes, Trenitalia’s Frecciarossa strides vigorously through the still pale landscapes of Burgundy. The carriage is silent: the impeccably dressed young woman seated opposite me still dozes. The businesspeople seated at the far end of the car, too.

The urge for a coffee arises. Then, the flight attendant promptly asks for our breakfast: croissant? yogurt? ham? fruit salad? It’s your choice and unlimited.

For now, a double espresso and a croissant suffice. As soon as the fold-down table integrated into the lateral armrest is extended and a napkin laid, coffee and croissant are brought by the onboard attendant.

Paris. Two hours have slipped by since our departure. We drift back to sleep a little, but near Chambéry the wagon comes alive.

Two businessmen seated behind me begin talking rather loudly, the young woman opposite me converses with the flight attendant in a Slavic language—Russian, perhaps?—orders her breakfast, then, in her language, and at very high volume, undertakes a phone call that seems endless.

In the small rear compartment of the car reserved for business meetings, two of my neighbors settle in. Their exchanges will be brief. Then, this room equipped with a table, a flats-screen that can connect, and five seats (it is privatizable provided you buy a dedicated ticket) will remain empty for the rest of the journey.

Car 1 stays a busy hive as the train threads through narrow valleys, surrounded by towering, snow-covered peaks. That said, one can still enjoy the panorama and read a bit thanks to the two LED spotlights positioned on either side of the headrest of my seat.

All-you-can-eat lunch

Pour les hommes d'affaires, une salle de réunion privatisable - Photo : PB

As noon approaches, the calm returns. One begins to feel that Trenitalia’s Frecciarossa is delivering on its promises.

Certainly, it is not a symbol of extravagance. Yet, for travelers who value space, quiet, and service, the “Executive” class offers a truly refined travel experience.

Soon, the onboard attendant re-deploys the foldable table and covers it with a napkin before presenting us the menu (renovated every month). It is only a matter of choosing from dishes signed by the star chef, Carlo Cracco, a renowned figure in Italian cuisine recognized by the Michelin Guide.

This partnership, which began in 2013, reflects Trenitalia’s “commitment to offering a culinary experience that blends refinement and Italian authenticity.”

Alongside a selection of club sandwiches, cheese and charcuterie boards, etc., the day’s menu offers as a starter either asparagus cream with its tips or a Mozzarella di bufala. And as a main, chicken with yogurt and turmeric or fillet of sea bass with herbs and fennel.

Our choice is quickly made: mozzarella and sea bass. Both prove delicious, accompanied by a glass of Sicilian white and followed by a fruit salad and the inevitable espresso.

Crossing the Alps without constraints

Des menus savoureux signés du chef star, Carlo Cracco. Ici, daurade au fenouil - Photo : PB

While we were having lunch, the train gradually left the deep valleys behind it, venturing into broader, flatter, and greener landscapes.

After this effortless crossing of the Alps, we were already approaching Turin, a northern Italian city crossed by the Po River.

Upon arriving at Turin’s station, the idea arose of a quick excursion in this city renowned for its museums (Egyptian Museum, Cinema Museum, Automobile Museum, etc.), its palaces, and Porta Palazzo—the largest open-air market in Europe. And also a stay by the major Italian lakes nearby.

For this time, Milan was our destination. An hour later, the 9281 Frecciarossa train stopped at Milano Centrale. Departing from Paris – Gare de Lyon at 6:28, it arrived right on schedule.

Already, a taxi waited for us. Welcome to the Lombard capital, also the fashion and design capital and a very active business city!

An Executive Class well suited to a high-end audience

Trenitalia met Milan à quelque 7 heures de Paris - Photo : PB

Concretely, the Executive Class of this direct service that places Milan about seven hours from Paris lets you travel in comfort, without stress or transfers. It is well suited for business professionals as well as a high-end audience that requires comfort and attentive service.

In Executive Class, the catering (breakfast and lunch served at your seat and unlimited) is included in the ticket price. Expect from €305 for a one-way.

For professionals who might need to alter their trip due to a meeting cancellation or delay, the “Serenità Pro” offer allows altering the ticket without any fare adjustment, whatever the reason. The ticket is also refundable up to the scheduled departure time.

Tickets and schedules will be available on trenitalia.fr, via the Trenitalia France app, in-station ticket offices, and on self-service kiosks.

Trenitalia also aims to reach all publics. In Standard class, a Paris-Milan one-way can be found from €35. And from €49 in Business. In both cases, catering is not included in the price.

Moreover, to prepare summer trips while keeping to budget, travelers can pay in up to four installments via Paypal. They can also use Chèques-Vacances Connect, accepted at ticket offices and by phone.

Another boost for purchasing power, in these times made difficult by soaring fuel prices: the referral offer.

It allows you to obtain 10% off for yourself and 10% off for your referred friends or family. The occasion, Trenitalia emphasizes, “to introduce family or friends to a Frecciarossa journey and enjoy a benefit in return.”

Paris Gare de Lyon: The TGV INOUI Lounge Gets a Makeover

July 16, 2026 by Amara Nambinga

Le salon Grand Voyageur Le Club TGV INOUI de Paris Gare de Lyon a officiellement rouvert après une rénovation complète - Photo : SNCF

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On April 21, 2026, the Grand Voyageur Le Club lounge TGV INOUI at Paris Gare de Lyon officially reopened after a complete renovation.

Located at the heart of the station, in the Galerie des fresques – connecting Halls 1 and 2 – the lounge spans a total area of 630 m2, up from 610 m2 previously thanks to a 20 m2 extension on the ground floor and a 4% increase in seating.

With around 400,000 travelers in 2025, it is accessible to Grand Voyageur Le Club members and eligible corporate clients, who wish to work or unwind before their journey.

To better meet its clientele’s expectations, the lounge is now organized around two distinct spaces.

The ground floor is dedicated to guests making short stops, under 15 minutes, and offers immediate access to all services.

Upstairs, a new layout of the spaces, paired with a higher-end range of services and amenities, enables guests to relax and work in a calm environment.

In the relaxation areas, work zones or the individual telephone booths, each visitor can enjoy the full range of services including free Wi-Fi, electrical and USB outlets, the news and entertainment portal, a selection of beverages, etc.

Read also: TGV INOUI unveils its new lounge at Paris-Est station

A Reduced Environmental Footprint

The renovation of this lounge took into account a number of ecological criteria, such as the use of responsible materials – the furniture and construction elements are sourced from the European Union, durable and recyclable.

Likewise, the historic joinery has been restored exactly as before, while incorporating optimized thermal standards.

Furthermore, an airlock helps prevent heat loss or gain depending on the season.

Among the other measures implemented: the broad use of sorted recycling bins, a selection of organic hot drinks sourced from fair trade, the option to use your own mug at the coffee machine, and the reduction of paper by offering on-site newspapers and digital press.

Read also: Optimum: SNCF’s offer to compete with Trenitalia hits the rails!

* SNCF Voyageurs has set up a loyalty program that offers preferential deals for its premium customers. Launched in 2012, this program evolved in 2021 and comprises 2 statuses: Grand Voyageur and Grand Voyageur Le Club, the latter giving access to all Grand Voyageur TGV INOUI lounges. The progression from one status to another depends on the frequency and volume of purchases made each year.

Adagio Launches Adagio Business Plus for Long-Term Corporate Stays

July 16, 2026 by Amara Nambinga

Le groupe Adagio dévoile une nouvelle offre baptisée Adagio Business + - Depositphotos.com, ml12nan

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With nearly 45% of its activity generated by corporate clients, Adagio aims to strengthen its position in the long-stay business travel segment.

The Adagio Business + offering targets companies wishing to provide their employees with lodging solutions tailored to trips lasting several days or weeks.

In a context where expectations are evolving toward greater flexibility and expense control, this new commercial proposition highlights a stay framework combining autonomy, comfort and budget clarity.

Flexibility, cost control and loyalty

The Adagio Business + offering rests on several services dedicated to professional travelers:

– flexibility of booking terms with free cancellation up to the day before arrival and early check-in from 1:00 PM ;

– cost optimization with tiered rates for stays longer than 8 nights and a minimum 10% discount on the public rate within the Adagio network in Europe and the United Kingdom ;

– loyalty program with access to ALL – Accor Live Limitless, enabling points and benefits to accumulate at more than 5,500 Accor hotels.

This new offering is deployed in 117 aparthotels of the group in Europe and the United Kingdom.

An experience that blends autonomy with hotel services

Beyond the tariff and contractual advantages, Adagio Business + is built on the fundamentals of the group’s aparthotel experience.

Travelers thus benefit from fully equipped apartments, including a kitchen, workspace and storage areas, offering more space than a standard hotel room.

The residences are located in central sites, close to business activity zones and well served.

The offering also includes redesigned common areas, conceived to foster relaxation and sociability, as well as a set of hotel services: 24/7 reception, breakfast, laundry, dry cleaning, or a gym.

“Adagio Business+ is our new offering dedicated to long-duration professional stays. It combines budget control, the comfort of an apartment and hotel services, with greater flexibility and new services to meet the demands of business travel“, notes Stéphane Ormand, Chief Commercial Officer.

Written by Amelia Brille TourMaG.com Editor
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Business Travel: Long Lake Acquires Amex GBT

July 16, 2026 by Amara Nambinga

Amex GBT va passer sous pavillon privé après son rachat par Long Lake - DepositPhotos.com, Rawpixel

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American Express Global Business Travel a annoncé, le 4 mai 2026, avoir conclu un accord définitif en vue de son acquisition par Long Lake Management, dans le cadre d’une transaction d’une valeur d’environ 6,3 milliards de dollars.

“Aux termes de l’accord, les actionnaires d’Amex GBT recevront 9,50 $ par action en espèces, ce qui représente une prime de 60,2% par rapport au cours de clôture de l’action Amex GBT le 1er mai 2026, le dernier jour de bourse complet avant l’annonce de la transaction, et une prime d’environ 65,1% par rapport au prix moyen pondéré par les volumes de l’action Amex GBT pour les 30 jours se terminant le 1er mai 2026“, selon le communiqué officiel.

La transaction devrait être finalisée au cours du second semestre 2026, sous réserve notamment de l’approbation des actionnaires d’Amex GBT et l’obtention des autorisations réglementaires requises.

Une fois la transaction finalisée, les actions ordinaires d’Amex GBT ne seront plus cotées en bourse et Amex GBT deviendra une société privée.

A noter qu’American Express, Expedia, Qatar Investment Authority et BlackRock, représentant collectivement 69% des actions de GBT, ont conclu des accords de vote en faveur de la transaction.

Lire aussi : Read also: What challenges for business travel in 2026?

Behind this acquisition, an acceleration of the transformation of business travel

The deal is financed by a combination of equity contributed by Long Lake’s existing investors and Koch Equity Development LLC (“Koch”), Koch, Inc.’s main investment and acquisition arm, and by a debt financing guaranteed by JPMorgan, Bank of America, Citi and MUFG.

It marks the shift of a key publicly traded player to a private model, potentially more agile in its technology investments.

“Thanks to Long Lake’s applied artificial intelligence capabilities, our travel expertise, our global reach and decades of trusted relationships with clients and suppliers, Amex GBT is a driver of transformation for business travel“, stated Paul Abbott, Chief Executive Officer of Amex GBT.

“The future of business travel will rest on seamless collaboration between AI and human agents, serving every traveler: shorter booking lead times, proactive handling of contingencies and simplified travel administration. In partnership with Long Lake, Amex GBT will continue to invest heavily in these technologies and maintain its status for excellent customer service” added, for his part, Alex Taubman, co-founder and CEO of Long Lake.

For reference, American Express Global Business Travel (Amex GBT) is a leader in software and services for travel, expense management and the organization of meetings and events, operating in more than 140 countries.

Read also: Amex GBT, Marietton, ATPI: the behind-the-scenes of consolidation in business travel

FCM Travel to Deploy Sam in 90+ Countries Starting June 2026

July 16, 2026 by Amara Nambinga

Sam, le nouvel agent IA de FCM Travel. DepositPhotos.com/sdecoret

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FCM Travel annonce le déploiement mondial de Sam, son assistant alimenté par l’intelligence artificielle à partir de juin 2026.

FCM Travel précise que Sam a été développé en interne et intégré directement à l’infrastructure technologique du groupe, plutôt que comme une couche ajoutée à des systèmes existants.

La solution est destinée aux voyageurs d’affaires, aux réservataires et aux travel managers. Elle doit permettre d’accompagner l’ensemble du parcours voyageur, depuis la réservation jusqu’au suivi du programme voyages.

Un assistant connecté aux politiques voyages des entreprises

Selon John Morhous,directeur de l’expérience client mondiale, Sam a été conçu pour garantir un haut niveau de précision et de conformité aux politiques internes des entreprises.

L’assistant applique automatiquement les règles liées aux plafonds de dépenses, aux validations internes ou aux fournisseurs référencés. Un voyageur ne pourra par exemple pas recevoir de proposition de billet en classe affaires si cette option n’est pas autorisée dans la politique voyages de son entreprise.

FCM Travel précise également que les données des clients restent stockées dans son environnement privé et ne sont pas utilisées pour entraîner des modèles publics d’intelligence artificielle.

Au lancement, Sam permettra notamment aux travel managers d’accéder aux données de leurs programmes via des échanges en langage naturel et de basculer vers les outils de réservation déjà utilisés par les entreprises.

A lire aussi : FCM Travel France nomme Jean-Baptiste Sirabella à la tête de l’activité Meetings & Events

Maxime Pialat (Supertripper): Exploring Acquisition Opportunities Abroad (Video)

July 15, 2026 by Amara Nambinga

TourMaG – How is business travel faring today in the current geopolitical context?

Maxime Pialat : Business travel is doing quite well. It is probably the most resilient segment of the travel industry. We are seeing a slight dip in demand, but it remains very limited.

On the other hand, in this climate of uncertainty, some companies are tending to tighten their budgets a bit. Despite that, the market remains broadly solid and we all hope for a return to greater stability in the coming months.

TourMaG – Supertripper nevertheless continues to show strong growth?

Maxime Pialat : Yes, we are fortunate to operate in a very positive dynamic. For several years now, we have been growing at about 40% per year and we maintain this pace.

At a constant scope, we may observe a slight slowdown on the order of 5 to 6%, but acquiring new clients allows us to keep a growth rate between 30 and 40%. Our objective remains to reach 40% this year.

“Our ambition is to combine technology and service”

TourMaG – You are a French company with French technology; in this context, does technological sovereignty become a business argument?

Maxime Pialat : Sovereignty is a fundamental topic. Today it has become rare to respond to a tender without being asked about sovereignty questions. At Supertripper, we have a real advantage since we are the only French business travel agency that controls the entire value chain, from technological design to distribution.

We develop our platform in-house at our Paris offices and we also operate all associated services. Developers, travel agents, and support teams work together within the same organization.

TourMaG – Your image remains very technology-oriented. What role does technological development play within the company?

Maxime Pialat : We are indeed a highly digital company, even though our ambition is to combine technology and service. We position ourselves as an actor that will offer both to businesses, with an efficient technology featuring numerous direct connections, homegrown tools for both our travel agents and our clients on the SBT side, and at the same time a service side with travel agents who are all experts in their field and who typically have 15 to 20 years of experience.

Concretely, about one third of our staff works on product and development. Another third is devoted to customer service and to assisting the companies. The final third covers support and administrative functions.

AI: “Our objective is to bring added value to genuinely enhance the user experience”

TourMaG – Artificial intelligence is omnipresent. What is your approach?

Maxime Pialat : We take the issue of AI very seriously. But we also see a lot of “AI washing”. There are many announcements around AI in travel, but some refer to capabilities that aren’t truly AI and don’t necessarily add value to the user experience.

At Supertripper, we have an AI roadmap. Our goal is to deliver added value to genuinely improve the user experience. This can be done directly in the product through new features, or by strengthening the efficiency of our teams: travel agents and support.

We already use AI to help our travel agents analyze client requests and process files more quickly. The idea is to transform our experts into “super experts”.

TourMaG – Since your integration into the Marietton group, what has changed?

Maxime Pialat : Marietton is a group that represents more than 2 billion euros in activity and more than 1,600 employees. In addition, the strength of the GIE ASHA, which negotiates suppliers for 6 billion euros per year, adds to that.

For us, this brings buying power on the financial side and on the negotiation side, which will ultimately allow our clients to benefit from the best prices on all services.

However, in the day-to-day management of Supertripper, product strategy or management, nothing changes. The objective is precisely to preserve our agility while benefiting from the group’s power.

“We are exploring several acquisition opportunities to become a European player”

TourMaG – So you can truly stay agile within a large group?

Maxime Pialat : Yes, it all depends on the management’s vision. We are fortunate to have joined a group that wants to let the companies it acquires continue their trajectory. Our road map remains the same. Supertripper’s growth trajectory continues unabated.

Marietton Développement will come in to provide more support as an accelerator. The vision does not change; it accelerates.

TourMaG – Exactly, how will you accelerate? Do you seek growth in other markets?

Maxime Pialat : The priority remains to continue our growth in France to become the largest French agency specialized in business travel. In parallel, we are studying several acquisition opportunities that could accelerate our development and make us a European player in the coming years. This is a true objective.

We are actively looking at possibilities that could enable us to establish ourselves in other markets.

Supertripper: clients ranging from SMEs to large accounts including ETIs

TourMaG – So Supertripper would be ready to conduct acquisitions?

Maxime Pialat : We are looking to leverage our technology and to develop the brand so that we can have the same impact as we do in France on other markets in Europe.

TourMaG – Is it easier to enter a market by acquiring an existing player rather than starting from scratch?

Maxime Pialat : There are all sorts of viewpoints. To establish in a new country, I think it is easier to succeed with the support of local expertise, with collaborators who know the market, and with an existing client base. That greatly facilitates entry and reduces the time needed to understand the market.

TourMaG – What is your client profile today?

Maxime Pialat : We work with a very diverse clientele, ranging from SMEs to large accounts, including ETIs. We are currently seeing strong growth in the ETI and large-account segments. We complete numerous client acquisitions in this area. Today, we consider that we are capable of supporting and serving any type of company, regardless of its size.

CRTL Occitanie Webinar – Sell Gers – July 1, 2021

July 15, 2026 by Amara Nambinga

Thematic :

The Gers

Date :

July 1, 2021

Time :

10:30 AM

Webinar Description

Need a dose of happiness? Find it in the Gers!

We invite you to discover Destination Gers, simple and generous. Here, happiness is everywhere : in the air, in the curves of the valleys, in smiles, in the plate…

Land of the musketeer d’Artagnan, the Gers is rich in its culture and its history. Prestigious sites such as the Cistercian Abbey of Flaran, or the Sainte-Marie d’Auch Cathedral listed by UNESCO, will quench all thirsts for knowledge and discovery !

The gourmands will appreciate the simple and genuine pleasures enjoyed here: foie gras, croustade, Melon de Lectoure… From aperitif to digestif, savor our 6 wine appellations, including the famous eau de vie: Armagnac.

For explorers, with the cycle route: Baïse Valley (V82), the numerous loops of hikes, the Ways of Saint James, the Gers cultivates the pleasure of nature and the soothing effort. On foot, on horseback, by bike or MTB: choose your activity for a moment of freedom.

Our countryside embodies the values of the Southwest, made of warmth and conviviality. Throughout the year, in the Gers there is plenty to thrill with the legendary festival Jazz in Marciac, the bandas or even the current Circus festival Circa.

Let yourself be tempted by the discovery of stays and places unique to this generous territory!

Contact the Gers Expert

The Regional Committee for Tourism and Leisure of Occitanie is your “concierge service” thanks to its “team of experts” spread across its 13 departments and its 2 metropolitan areas.

To contact the Gers expert, please consult the profile

The Other Sessions

To access the Occitanie webinars and view the replays, go to this link

On the program :

Episode 1 : #Sell Tarn

Episode 2 : #Sell the Hautes-Pyrénées

Episode 3 : #Sell the Lot

Episode 4 : #Sell the Gard and Nîmes

Episode 5 : #Sell Haute-Garonne and Toulouse

Episode 6 : #Sell l’Hérault and Montpellier

Episode 7 : #Sell l’Ariège

Episode 8 : #Sell Lozère

Episode 9 : #Sell Aveyron

Episode 10 : #Sell the Pyrénées-Orientales

Episode 11 : #Sell Tarn-et-Garonne

Episode 12 : #Sell Aude

Episode 13 : #Sell the Gers

Our Other Tools for Tourism Professionals

✔ Online brochure Occitanie 2021 : discover our selection of Fabulous Turnkey Voyages and our charming accommodations.

✔ E-learning : Participate in 3 webinars, answer the quizzes and become a travel agent « Occitanie certified ».

Occitanie Certificate issued by the CRTL Occitanie to showcase in your agency window.

Certified Occitanie agencies will be highlighted on the public website of the CRTL Occitanie.

✔ Organization of customized trainings

✔ Access to royalty-free photo library and videos

✔ Visual presentation of the “10 Good Reasons to Choose Occitanie”

✔ Collection of the main Occitanie itineraries including a selection of providers (accommodations, restaurants, sites to visit, activities…)

✔ Subscription to the biannual newsletter: presentation of updates (accommodations, receptive operators, visits, activities…)

✔ Agency showcase products: option to send you various types of materials: POS displays, goodies…

We Contact

Azores Destination Webinar: Family Vacations in the Azores – June 29, 2021

July 15, 2026 by Amara Nambinga

Thematic :

Family holidays in the Azores

Date :

Tuesday, June 29, 2021

Time :

10:30

Webinar description

Just four hours by plane from Paris, SATA Azores Airlines and Visit Azores invite you to discover the Azores archipelago. Outdoor activities, whale watching, and much more; the Azores abound with riches to delight both young and old.

Other sessions

● Nature and a change of scenery just four hours from Paris : Replay

Our other tools for tourism professionals

Consult our online brochures to learn more about the destination in general and to discover all the potential the Azores offer for diving enthusiasts.

✔ See Visit Azores brochures

Who we are:

Visit Azores is on a mission to promote the Azores as a nature-oriented travel destination focused on experiential travel, and to grow the volume/number of stays across all the Azores islands, as well as the revenue of all players in the sector.

Since 1941, the SATA group has been involved in air transport, tourism promotion, airport management, and ground handling services for all airlines landing on the Azorean soil. Its fleet is divided between SATA Air Açores (SP) and SATA Azores Airlines (S4), which operate flights to continental Portugal and the islands, Europe, the Cape Verde, the United States and Canada, with a network that combines codeshare and interline agreements.

Its mission: Connect the Azores to the rest of the World and the World to the Azores.