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As of August 17, the platform’s data show a summer marked by short getaways, a certain stability in budgets, and an increased use of last-minute bookings.
According to these first figures, still partial and to be completed in early September after consolidating August bookings, couples account for 60.8% of bookings made on GreenGo this summer.
The average duration of stays reaches 2.9 nights, down 3% compared with the reference period. More than six stays out of ten (62.5%) are now between one and two nights.
This shift reflects a trend toward prioritizing several getaways over a single extended trip during the summer. The average budget stands at 367 euros per stay, a modest 1% decline. The median price reaches 112 euros per night, up 2%.
Bookings made shortly before departure are also on the rise. 34.2% of getaways were booked within the 14 days prior to arrival, confirming the weight of last-minute decisions in the observed summer behaviors.
L’Ardèche, les Côtes-d’Armor et le Finistère en tête
These results fit with the platform’s positioning, launched commercially in 2021, which now lists more than 26,000 selected accommodations in French regions.
Gîtes, bed and breakfasts, cabins, unusual lodgings or even tiny houses make up its catalog.
GreenGo also reports 150,000 travelers since its launch, as well as an average rating of 4.8/5 based on more than 29,000 reviews analyzed continuously. The platform also notes having recorded more than 460,000 overnight stays.
GreenGo focuses on local travel and gentle mobility
The platform claims a deliberately tighter selection of its accommodations: fewer than 30% of candidate lodgings are intended to be listed. Each accommodation is evaluated according to a 113-criteria framework and undergoes an eco-score and a CO2 score calculation.
Since 2023, GreenGo has also developed mobility-related features. Its filter “car-free compatible” enables identifying accommodations reachable by train or public transport and offering activities feasible without a vehicle. The platform states it counts more than 1,500 hosts compatible, representing nearly 3,000 accommodations.
Its “Explore” engine also allows users to search for a destination based on the starting point, mode of transport, and the maximum desired travel time.
A France off the beaten tourist paths
The content offers three territories and nine stops, with walks, villages, natural spaces, recommended eateries, and addresses suggested by the hosts.
This approach aligns with GreenGo’s stated ambition since its creation: to promote discovery of French territories and to provide alternatives to the most visited tourist destinations.
The platform now intends to continue its development and has the ambition to become a European reference for local travel.
Published by Amelia Brille TourMaG.com Editor View all articles by Amelia Brille










