LIAT and Air Caraïbes Partner to Boost Caribbean Connectivity


LIAT et Air Caraïbes s’allient pour renforcer la connectivité dans les Caraïbes - Depositphotos.com @mvaligursky

CroisiEurope


LIAT (2020) Limited (Liat Air) and Air Caraïbes have announced the signing of an interline agreement aimed at facilitating passenger travel across the Caribbean and to Europe via Paris-Orly.

This partnership now enables customers of the two carriers to travel with a single ticket and a centralized reservation, by combining the networks of both operators.

The agreement links LIAT Air’s intra-Caribbean network, serving the Eastern Caribbean, Guyana, Jamaica and several other regional destinations from its hub at Antigua’s V.C. Bird International Airport, to Air Caraïbes’ operations based in Guadeloupe and Martinique.

The French carrier also operates long-haul services between the Caribbean and Paris-Orly, thereby paving the way for simplified connections between the region’s different linguistic and economic zones, as well as to the European market.


A Simplified Passenger Experience

Thanks to this interline agreement, travelers will be able to book combined itineraries through travel agencies and global distribution systems.

Baggage will be checked through to the final destination, removing the need for rechecking or carrying multiple tickets during connections.

Among the main benefits announced:

A single ticket covering flights operated by LIAT Air and Air Caraïbes

Baggage checked through to the final destination

Expanded access to a Caribbean network spanning English-, French-, and Dutch-speaking islands

Facilitated connections to Paris-Orly via the Pointe-à-Pitre and Fort-de-France hubs

Integrated booking through distribution channels and travel agencies


A Shared Ambition for a Better-Connected Caribbean

For LIAT (2020) Limited, the agreement marks a significant milestone in advancing regional connectivity. Its chief executive, Hafsah Abdulsalam, emphasizes a development long-awaited by tourism stakeholders and travelers: “By linking our networks with Air Caraïbes, we greatly facilitate travel between the Caribbean’s English-, French-, and Dutch-speaking islands, as well as the connection to Europe via Paris.”

On the side of Air Caraïbes, Chief Commercial Officer Hugues Heddebault highlights the aim of simplifying regional mobility: “A better-connected Caribbean is a more open, more accessible and more dynamic Caribbean.”

The two airlines believe this partnership will strengthen the region’s attractiveness by easing inter-island travel, business trips, and tourist flows. The simplified opening to European markets, via Paris-Orly, should also boost visitor arrivals and the movement of the Caribbean diaspora.

Interline tickets will be available for sale through travel agencies and authorized distribution channels as of the coming into effect date, which will be announced soon.


Amelia Brille Published by Amelia Brille TourMaG.com Editor
See all articles by Amelia Brille

  • picto Linkedin
  • picto email
Add TourMaG to your Google News feed Google Actualités icône  

Government Launches Campaign to Boost Low-Carbon Tourism


Le Gouvernement relance la campagne « Marquons les esprits, pas la planète », despositphotos.com

Dream Yacht


Le ministre Serge Papin engage une action de sensibilisation face à l’impact environnemental des déplacements liés aux vacances et aux loisirs des Français.

Alors que le transport représente 69 % de l’empreinte carbone globale du tourisme en France, la majorité de ces émissions découle directement du trajet effectué entre le domicile et le lieu de séjour.

En France, la voiture individuelle reste le mode de transport prédominant pour 79 % des départs en vacances et génère 53 % des émissions de gaz à effet de serre du transport touristique.

À l’inverse, si le transport aérien ne représente que 6 % de l’ensemble des voyages enregistrés, son impact écologique s’avère disproportionné, puisqu’il totalise 44 % des émissions de la filière.

A lire : Gaz à effet de serre : le tourisme doit (vite) agir ou mourir ?

Le ministro du Tourisme vient de lancer une campagne qui doit faire évoluer les comportements individuels en valorisant le voyage en train comme une composante à part entière de l’expérience touristique, tout en incitant à l’usage du vélo, de la marche ou de l’autopartage une fois arrivés à destination.


“Marquons les esprits, pas la planète” : une campagne pour transformer l’imaginaire du voyage

Pour maximiser l’impact de son message auprès du grand public, la DGE s’appuie sur un partenariat avec sept structures spécialisées dans les mobilités alternatives, l’hébergement et les loisirs.

La campagne est ainsi relayée par le réseau coopératif d’autopartage Citiz, la fédération d’hébergement Gîtes de France, ainsi que Lokki Rent, une plateforme dédiée à la location d’équipements sportifs.

Le secteur de l’aventure et des médias thématiques est également mobilisé à travers l’organisateur de courses de plein air La Mad Jacques et le média Mollow, spécialisé dans la décarbonation du voyage.

A lire : Évolution de la pollution des transports : faut-il s’alarmer ?

Enfin, l’application de guidage pour le vélo et la randonnée La Trace, ainsi que le site d’information Voyagerentrain.fr, complètent ce dispositif pour toucher une large communauté de voyageurs prêts à transformer leurs habitudes de déplacement.

La diffusion des supports de communication sera assurée pendant trois mois.

Ce réseau de diffusion est renforcé par le soutien d’organismes institutionnels et professionnels majeurs, parmi lesquels Atout France, l’ADEME, ADN Tourisme, l’association Acteurs du tourisme durable, le Réseau des Grands Sites de France, la Fédération nationale des Parcs naturels régionaux, ainsi que l’Autorité de régulation professionnelle de la publicité.


Le déploiement de la campagne tout au long de la saison estivale entend ainsi proposer des alternatives concrètes pour concilier découverte des territoires et préservation des écosystèmes.

Assurever Launches Ready2go: A Tool to Boost Last-Minute Sales



Assurever strengthens its support for last-minute sales with Ready2go

Booking patterns are evolving, and tourism professionals observe this daily in the field. In a context marked in recent months by geopolitical uncertainties, notably due to the war in the Middle East, many travelers prefer to wait before confirming their plans.

For travel agencies and tour operators, this will translate into an acceleration of bookings as departures near, with sales concentrated in the final weeks before the trip.


Ready2go, a concrete response to market needs

Listening to its partners and faithful to its commitment to accompany sector evolutions, Assurever launches Ready2go, a solution specifically designed to address the challenges of last-minute bookings.

Designed to support last-minute sales, Ready2go enables travel agencies and tour operators to offer their travelers a more competitive insurance option for bookings made within less than 30 days of departure, while guaranteeing them optimal coverage.

Thanks to its particularly attractive pricing positioning, the offering also represents a genuine commercial lever for distributors, allowing them to strengthen the appeal of their last-minute sales while generating higher margins on these cases.


A more competitive offer without compromises on guarantees

In a context where price remains an important decision criterion for travelers, Assurever enables its partners to offer a particularly attractive solution.

The offer benefits from pricing that can be up to nearly 30% lower than traditional offers, while maintaining an equivalent level of guarantees.

Ready2go includes a comprehensive multi-risk insurance, notably including a cancellation guarantee for all justified reasons, with coverage for epidemics, as well as medical expenses abroad up to €150,000. The cancellation guarantee is offered up to €8,000 per person or €72,000 per event, ceilings tailored to the majority of trips affected by last-minute bookings.


Listening to the field as a driver

© gettyimages - Unsplash

“Our partners have alerted us to the expected rise in departures booked at very short notice. With Ready2go, we provide them with a concrete, competitive, operational solution and a real margin booster to support them in this new market dynamic,” emphasizes Morgane David, Commercial Director.

This new offering illustrates Assurever’s ability to combine adaptability, responsiveness, and closeness with its partners. More than a product launch, Ready2go demonstrates a constant commitment to supporting tourism professionals with concrete solutions designed to meet the realities on the ground.