Flight Deals Barometer: Maghreb Leads Summer Flight Searches


Baromètre Bourse des Vols : le Maghreb domine les recherches en plein été - Depositphotos.com

MSC Croisières


The Maghreb confirms its weight in summer searches. Algiers holds the top spot in the ranking, with a 4% year-on-year rise. Marrakech climbs two places to reach the 5th position (+11%), and Tunis remains in the Top 10, at 8th (+14%).

By contrast, overseas destinations continue to be affected by airfares. Saint-Denis de La Réunion falls by 55%, while Pointe-à-Pitre (-67%) and Fort-de-France (-22%) also register steep declines.

Mid-summer data confirm the Maghreb’s leadership and the rebound of certain European and African routes,” notes Caroline Gachet, Marketing & E-commerce Director at Bourse des Vols.

Du côté de l’Europe et du long-courrier, Porto records a 78% rise and reaches the 6th place. The strongest upsurge, however, goes to Abidjan, up 250%, which climbs to 7th. Bangkok, third in the ranking, drops by 34%. Mauritius completes the Top 10 with a 17% increase.

From provincial airports, searches also confirm the appeal for the Maghreb and Africa, notably Marrakech up in Lyon (+60%), Tunis in Nice (+91%), and Oran in Toulouse (+78%). Porto also shows strong progress, notably from Bordeaux (+204%), Toulouse (+179%) and Lyon (+128%). In Marseille, searches to Annaba (Algeria) jump 291%, while Miami grows by 470%.


The Indian Ocean and Asia Make a Strong Showing for All Saints’ Day

The searches conducted so far for the All Saints’ Day holidays show the rising influence of the Indian Ocean region and Asia.

Saint-Denis remains first, ahead of Algiers, while Marrakech climbs two places to take 3rd place. Mauritius achieves one of the sharpest gains, leaping four places to reach 4th position.

The momentum is even more striking for Antananarivo, which vaults 22 places to reach 7th, and Nosy Be, which adds four places. In Asia, Bangkok stays in the Top 5 despite slipping one place, while Tokyo advances 19 ranks to enter 9th.



For All Saints’ Day, there is a clear tilt toward the Indian Ocean and a strong comeback for Asia,” highlights Caroline Gachet.

The Caribbean remains present but in a scattered pattern: Pointe-à-Pitre loses three places and ends up 6th, while Fort-de-France gains one place and closes the Top 10.

TOP 10 from France

TOP 10 from Paris and 7 provincial airports

TOP 10 All Saints’ Day Holidays


✈ TOP 10 DESTINATIONS


From France in search volume – July-August 2026
Variation in search volume vs N-1

1
Algiers Houari Boumédiène

4 %

2
Saint-Denis La Réunion Roland Garros

55 %

3
Bangkok

34 %

4
Pointe-à-Pitre Le Raizet

67 %

5
Marrakech Menara

11 %

6
Porto

78 %

7
Abidjan Félix Houphouët-Boigny

250 %

8
Tunis Carthage

14 %

9
Fort-de-France Lamentin

22 %

10
Mauritius – Sir Seewoosagur Ramgoolam

17 %



✈ TOP DESTINATIONS


Variation vs N-1

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MSC Cruises Opens Bookings for 2028 Alaska Summer Season


MSC partira en Alaska pour l'été 2028.   DepositPhotos.com/DonyaNedomam

Hurtigruten


The cruise line is already gearing up for its third season in Alaska. MSC Cruises has opened sales for its itineraries for the summer 2028, with MSC Poesia as the vessel dedicated to this program.

Departing from Seattle, the ship will offer 7-night cruises starting on April 24, 2028. The itineraries will notably allow guests to discover Ketchikan, Icy Strait Point, Juneau and Tracy Arm in Alaska, as well as Victoria, in British Columbia.


A Renovated MSC Poesia

For this new season, passengers will rediscover a recently renovated MSC Poesia, which notably welcomes the new MSC Yacht Club.

This concept « ship within a ship » includes 69 suites, a 24/7 butler and concierge service, as well as several private spaces : restaurant, lounge, solarium with whirlpools and a grill restaurant with bar.

The ship’s renovation also allowed the addition of two specialty restaurants: Butcher’s Cut, focused on meat, and Kaito Sushi Bar, dedicated to Japanese and Asian specialties.

The MSC Aurea Spa has also been modernized, while the ship now features a MSC Gym Powered by Technogym, a Gentleman’s Barber, several training studios and a Top 15 Exclusive Solarium reserved for Aurea guests.

The itineraries offered in Alaska will place emphasis on the landscapes and nature of the region.

Among the highlights announced are sailing through the Tracy Arm fjord, with its glaciers and waterfalls, as well as calls at Juneau, Ketchikan and Icy Strait Point.

Royal Caribbean Announces Summer 2027 Itineraries With a Family Offer


Royal Caribbean lance sa programmation été 2027 - Depositphotos.com, djulia86

Hurtigruten


Royal Caribbean unveils a new programming for Summer 2027, accompanied by a “Kids and Teens Sail” offer dedicated to children and adolescents, with fares starting from €99 for the youngest travelers.

This promotion sits within the company’s early booking strategy for families making a new booking by September 30, 2026.

The company’s goal is to encourage long-term planning of summer vacations by highlighting onboard amenities suitable for all ages, ranging from leisure and entertainment facilities to themed dining spaces and relaxation zones.


Summer 2027: heading towards the Mediterranean, Alaska and the Caribbean

As for the summer program, the brand will position several newer ships on key sailing bases.

In Europe, the Legend of the Seas will return to offer seven-night itineraries in the Western Mediterranean, with departures from the ports of Barcelona and Rome (Civitavecchia).

In North America, the company will deploy the Anthem of the Seas and the Quantum of the Seas for seven-night cruises departing from Vancouver and Seward, focusing on discovering Alaska’s glaciers (Hubbard, Endicott Arm, Dawes).

At the same time, short three- to four-night formats will be operated in the Caribbean from Florida (Port Canaveral and Miami) via the Utopia of the Seas and the Wonder of the Seas, including calls at the private island Perfect Day at CocoCay and Nassau.

Best Western Hotels & Resorts: A Summer Fueled by Last-Minute Bookings


Best Western Hotels & Resorts dresse le bilan des tendances de l'été 2026 - DepositPhotos.com, dvoevnore

TAP Air Portugal


The Best Western Hotels & Resorts group presents the initial activity trends for its French network for the summer season 2026.

A summer marked by last-minute bookings and the direct impact of high temperatures on the choice of stays.

While July recorded a more moderate start, the remainder of the season remains highly evolving under the influence of the “last minute” phenomenon.

In this context, The PACA region stands out as the network’s most dynamic destination, while the search for milder temperatures redirects a portion of flows toward Brittany, Normandy, Hauts-de-France and the Auvergne-Rhône-Alpes region.


Des trajectoires régionales contrastées selon les marchés

The analysis of network performance highlights highly heterogeneous results depending on geographic areas.

The Provence-Alpes-Côte d’Azur region remains the season’s main engine with a 6.6% rise in its gross revenue between July and September compared with the previous year.

On its side, after a hesitant start in July, Brittany records a 1.5% increase in August and September, benefiting from a shifting clientele seeking cooler temperatures, while Corsica maintains a stable attendance level despite higher tariffs.

By contrast, Île-de-France experiences more moderate activity, suffering the usual slowdown of summer business tourism and the disinterest of travelers in metropolises during heatwave episodes.


L’adaptation des infrastructures face aux fortes chaleurs

The surge of summer heat waves has become a decisive factor in choosing accommodations.

The hotel group indicates that more than 80% of its properties in France are equipped with air conditioning systems, which has driven a significant spike in bookings at these hotels during recent heat waves.

This infrastructure now welcomes both leisure travelers and teleworkers thanks to the deployment of their shared work spaces, myWO.

Despite an 85,000-Customer Backlog, SETO Expects No Catastrophic Summer


Patrice Caradec, président du Seto, et Hervé Tilmont, directeur général - Photo : Paula Boyer

TAP Air Portugal


In early February, French tour operators were “content” and “anticipating a third consecutive year in the black“.

Since then, the war in the Middle East has largely shuffled the deck.

Nevertheless, summer 2026 should not end too painful for French tour operators thanks to the resumption of immediate departures since June 1, as Patrice Caradec, president of the Syndicat des entreprises du tour-operating (SETO), stated at his latest press conference before the summer break on the morning of Thursday, July 2, 2026.

Even better, early bookings for winter 2026-27 areencouraging“: they offer hope for “a rebound in sales for the coming winter“.

While trying to stay positive, the SETO president did not hide that the context was fragile: “The French have a fairly tight budget”, he repeated several times. And he emphasized: “the desire to travel is still there but they save, they do not want to decide too quickly”. And he concluded with this nice line: “one must distinguish between the willingness to purchase and purchasing power“.

Also read: Patrice Caradec (SETO) calls agencies “to reinvigorate the market”


The impact of the war in the Middle East

To begin with, the war in the Middle East has affected the tail end of the 2025-26 season, “nibbling away the progress made up to February“.

Result: SETO members posted revenue growth of only +2.5% for the period November 1, 2025 – April 30, 2026, with a per-booking revenue up by +1.1%. However, in France, strong ski performances boosted sales figures by +5.5%.

With the outbreak of the war in the Middle East, security uncertainty became evident: “the French were sometimes afraid to depart and not return“, according to Patrice Caradec.

Consequently, rising fuel prices, higher airplane tickets, and renewed inflation halted the momentum observed until then.

By the end of February, summer 2026 looked positive with +5.4% in business volume and +4.1% in the number of customers.

Alas, after three months (March, April, May) of significantly declining orders, SETO noted by the end of May — a period during which 73% of the summer’s activity had been completed — 85,000 fewer customers than in 2025 and 100 million less in business volume.

As of May 31, we were down -6.7% across all summer sales, with 1.183 million customers“, emphasized Patrice Caradec. “To reach the Summer 2025 finale, there are 600,000 customers left to book for departures up to October 31, 2026.”


Not a summer too deadly in sight


Patrice Caradec, président du Seto - Photo : PB

Nevertheless, summer 2026 (this season ends on October 31) should not be catastrophic. “At -6%, I would sign“, replied Patrice Caradec.

In June, sales stopped falling, even though the heatwave had a slight impact and the latest field feedback points to a rebound for immediate departures. In July and August, departures remain “still under strain” (respectively -7% and -9%).

In terms of customers, group tours drop (-19.5%), individual stays retreat (-9.4%). Only clubs hold steady (-0.5%).

The higher fuel costs continue to weigh on departure intentions.Airlines that raised their fares very quickly are slow to remove fuel surcharges“, Patrice Caradec noted with some surprise. He also urged Air France to push in this direction after noting that the price of a barrel had fallen to 73 dollars on international oil markets.

“The heart of summer and the late season could offset the volume shortfall of recent months“, Caradec nevertheless argued.


France fares well, but the Mediterranean islands don’t

France, sixth in SETO’s Top 10, is the only destination showing growth.

It is driven by the mountains, which are filling up thanks to their dynamism, attractiveness, and new activities on offer. “However, the business volume does not necessarily rise due to constrained budgets“, Caradec reminded.

A finding to be weighed against the underperformances of other destinations, particularly island destinations.

Thus, despite a -3% dip, Spain remains at the top of summer destinations for package holidays, thanks to solid performances on the mainland, while its islands are faltering (Balearic Islands: -9.7%; Canaries: -10.8%).

Likewise, Greece (-12.3%), the second-largest summer destination, shows a slight drop for the mainland but a sharp decline (-18.1%) for its islands.

Finally, Italy, the fourth-largest summer destination, holds steady for the mainland, but its islands also suffer: Sardinia -7.6%; Sicily -19%.


Other destinations under strain

Other destinations are also down this summer. To begin with, Tunisia (-9.1%), which nevertheless remains the third-largest destination in SETO’s Top 10.

Note also that the United States show a sharp decline (-37%), attributed by Patrice Caradec to the Trump effect, but also to the high prices charged in American hotels and restaurants.

Beyond a 19.9% drop for Indonesia, 16.3% for Croatia (perhaps due to competition from Montenegro and Albania), 14.4% for Turkey, 9% for Portugal, SETO also notes declines in Tanzania, Sri Lanka and Cuba whose figures are catastrophic.

And while Canada shows no decline, “it’s flat”, as Caradec insisted. “This destination needs to reinvent itself and tell another story. To show, for example, that Montreal is a young and dynamic city and that there are other Canadian provinces worth discovering“.

Finally, note that Asian destinations have been the most affected by the Middle East conflict. For accessibility reasons to Middle Eastern hubs this spring. “It was always possible to go there, but not at the same price“.

To date, Asia continues to suffer. More broadly, this is the case for long-haul destinations, where kerosene price increases add an additional estimated €120 to every airline ticket.


TUI France: Last-Minute Bookings Up 20% This Summer


TUI France observe un regain des réservations de dernière minute - Depositphotos.com @HJBC

TAP Air Portugal


While the French remain largely inclined toward advance bookings, last-minute departures are on the rise this summer.

TUI France indicates that bookings made in the 31 days preceding departure for the Clubs Lookéa and Marmara have increased by 20 % compared with summer 2025.

According to the tour operator, this trend reflects heightened traveler interest in last-minute offers, without undermining the habit of planning ahead. In total, 74 % of customers still reserve their holidays three to nine months before departure.

More precisely, 46 % book their reservation three to six months in advance, 25 % between six and nine months, while 3 % reserve more than nine months ahead of their stay. Conversely, 20 % book between one and three months before departure and 6 % only in the month preceding their vacation.

In a press release, Christophe Fuss, CEO of TUI France, states that “last-minute is gaining ground this year but it does not replace anticipation“, noting a growing demand for flexibility and good deals, especially for seaside destinations and club stays.


A last-minute traveler who most often travels as a couple

According to data released by TUI France, last-minute travelers predominantly go with a companion. Couples account for 60 % of bookings, ahead of families at 35 %, while solo travelers constitute only 5 %.

Mediterranean destinations remain the most sought-after for this booking pattern. Greece tops the list, followed by Italy and Tunisia. Among the most requested properties are the Marmara Doreta Beach Club in Rhodes, the Marmara Sicilia in Sicily, and the Lookéa Playa Djerba Club in Tunisia.

On theNouvelles Frontières itineraries side, reservations made one month prior are also rising. Itineraries to Iceland, Canada, and Portugal feature among the most in demand. For the TUI Sélection range, the Balearics, Crete, and Morocco remain the favored destinations for last-minute vacationers.

Finally, despite the growth of online bookings, the physical distribution network remains important. According to TUI France, 22 % of last-minute travelers book through one of the more than 200 TUI Stores across France.


Amelia Brille Written by Amelia Brille TourMaG.com journalist
See all articles by Amelia Brille

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EDV-Orchestra Barometer: Bookings Rise in June, but Summer Remains Below 2025 Levels


Observatoire EDV-Orchestra : les réservations repartent en juin, mais l'été reste sous le niveau de 2025 - Depositphotos.com  Auteur DimaBaranow

Costa Rica


After months of decline, does the latest EDV-Orchestra barometer dedicated to June 2026 performance signal a turning point?

While SETO announced on Thursday July 2 a deficit of 85,000 customers for the summer, the latest Orchestra figures – which, recall, only account for reservations made through this channel (custom trips, stays booked directly on TOs’ B2B, or the dynamic package created by agencies are notably excluded) – also show that, by the end of July, reservations for departures in July-August 2026 were lower than those of the previous year.

The number of files continues to fall by 8.2%, with a business volume down 7.9%. However, the trend is gradually improving: the lag was still about 10% a month earlier.

The medium-haul segment once again demonstrates the strongest resilience (-5.7% in dossiers), while long-haul continues to suffer (-19.2%). Travelers continue to favor nearby destinations, to the detriment of longer journeys.

Among the most dynamic destinations for the summer are Albania (+255%), Montenegro (+21%), Canada (+12%), Norway (+7%), Morocco (+4.5%), and the Dominican Republic (+2.3%). Spain manages to hold (+0.2%), while France, Greece, Egypt, Turkey or the United States remain down.

Summary:

June departures still lag behind

June reservations rebound


Observatory of French Holidays
The Travel Companies · Orchestra / Travelsoft
July 2026



01 Departures in June 2026

A marked retreat compared with June 2025: business volume -4.9%, dossiers -5.5%, with the average basket rising slightly (+0.7%) to €1,567. These results confirm a cautious entry into the summer period.

-4,9 %
Business Volume
-5,5 %
Number of dossiers
+0,7 %
Average basket
€1,567
Geographic areas — departures in June 2026 vs 2025
France
Medium-haul
Long-haul
Top 20 destinations — departures in June (bookings by comparison with 2025)



02 Reservations in June 2026

Net improvement in bookings: business volume turns positive again (+2.3%) after a -21% in May, driven by an average basket up (+3.9% to €1,868) which compensates for the slight drop in dossiers (-1.6%). The average lead time stands at 60 days (-1 day vs 2025).

+2,3 %
Business Volume
-1,6 %
Number of dossiers
+3,9 %
Average basket
€1,868
60 days
Average booking lead → departure
-1 day vs 2025
€1,868
Average basket
+3,9 % vs 2025
23,5 %
Late booking < 30 days
vs 23,4 % in 2025

31,4 %
Early booking > 90 days
vs 32,1 % in 2025

Geographic zones — June 2026 reservations vs 2025
France
Medium-haul
Long-haul
Top 20 destinations — reservations in June (bookings by comparison with 2025)



03 Summer holidays 2026

Summer July-August 2026: reservations still behind (volume -7.9%, dossiers -8.2%), but the decline is narrowing compared with late May. The average basket is almost stable at €2,490 (+0.3%). Long-haul remains the most affected (-19% in dossiers).

-7,9 %
Business Volume
-8,2 %
Number of dossiers
+0,3 %
Average basket
€2,490
Geographic zones — reservations for Summer 2026 vs 2025
France
Medium-haul
Long-haul
Top 20 destinations — reservations for summer (bookings by comparison with 2025)

Traveler profiles — Summer 2026 holidays
Solos
3,5 %
Dossiers -14,0 % · €1,574
Duos
36,2 %
Dossiers -8,3 % · €2,102
Families
46,6 %
Dossiers -8,3 % · €2,562
Friend groups
13,9 %
Dossiers -5,9 % · €3,494

Categories of stays — Summer 2026 holidays
Packages
-7,5 %
Cart +1,6 % · €2,550
Accommodations
-9,4 %
Cart -0,1 % · €1,097
Circuits
-15,0 %
Cart -2,6 % · €5,577

Top 10 cities by dossier count — Summer 2026 (departure changes)

Source: Observatory of French Holidays — The Travel Companies · Orchestra / Travelsoft — July 2026
Data drawn from travel agencies using the Orchestra platform (20+ brands, at least 2 years).

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Tourism in Bouches-du-Rhône: Confidently Heading into Summer


Les Bouches-du-Rhône affichent des perspectives estivales positives pour la saison 2026 - Depositphotos.com, pillerss

Costa Rica


The Bouches-du-Rhône department is kicking off the summer season with signals that are particularly encouraging, despite households facing budgetary trade-offs.

According to the latest report from Provence Tourism, published on July 10, 2026, bookings in the department for the height of summer show a clear 7% increase compared with the same date the previous year.

This momentum confirms the destination’s resilience in the face of a national context marked by greater economic caution among vacationers.

During the first six months of the year, from January 5 to June 29, the vacation rental sector in Bouches-du-Rhône on leading platforms such as Airbnb and Vrbo posted an 8% decline in booked overnight stays versus 2025.

This initial slowdown is now giving way to a very favorable trend reversal as the peak departure period approaches, even though a slight softening was observed in the very last days of June.


A Dynamic Summer Fueled by a Robust Late Season

Detailed monthly forecasts confirm the territory’s continuing appeal to a French clientele that remains stable.

The months of July and August both show an identical 7% lead in booking levels compared with the same period last year.

This trend also extends into September, which already records a 3% increase, signaling that the season is continuing to stretch according to travelers’ behavior.

These prospects allow local tourism professionals to approach the peak visitation period with confidence.

Also read : JO 2030: sporting events as a lever of tourism attractiveness in Provence!

Tourism: Serge Papin Confident About the Summer Season


Selon le ministre du Tourisme, les réservations sont en hausse pour l'été 2026, aussi bien du côté des vacanciers nationaux que des touristes étrangers - Depositphotos.com, Neirfys

Costa Rica


Serge Papin, minister of Tourism and Purchasing Power, delivered a highly favorable summer assessment for the French tourism sector on Tuesday, July 21, 2026, on RTL.

Reservations are up for both domestic vacationers and foreign tourists.

At the same time, the government remains vigilant on food and fuel prices while supporting families with modest means as they head off on vacation.

According to the Minister, several indicators are green across the season. Beginning with bookings by French holidaymakers, rising by 1% to 5%, signaling a favorable shift toward stays in the Hexagon, “from camping to the palace“, he emphasized.

Foreign attendance also shows sustained momentum, marked by a 3% increase in air reservations and a clear rise among distant markets such as Australian visitors (+20%) or South Korean visitors (+16%).

Public enthusiasm is notably focused on inclusive tourism, cycling tourism, coastlines, heritage and craftsmanship, as well as major leisure infrastructures like Disneyland Paris and cultural events planned on the territory, including the World Championships of e-sports, Céline Dion concerts, and the Pope’s visit.


A solidarity program to help low-income families go on vacation

On the sidelines of the celebrations marking the 90th anniversary of paid holidays, the ministry outlined actions taken to guarantee access to vacations for as many people as possible.

A budget of 40 million euros is mobilized through the National Agency for Holiday Vouchers (ANCV) to support low-income households.

This program aims to assist 300,000 families, with a priority focus on single-parent households with young children. The initiative should enable nearly a million people to take a trip this summer, thanks to targeting managed directly at the local level.


Inflation under control and tensions on fuels

On the front of purchasing power and daily spending for vacationers, the rise in food prices remains contained at 0.6%, with overall inflation standing at 1.8% over the past year.

Supplies and pricing of fruits and vegetables remain stable despite heat episodes, while there are modest increases in meat and seafood products.

Regarding the recent rise in pump fuel prices, linked to geopolitical uncertainties in the Ormuz Strait, the government extends its targeted aids until the back-to-school period for the affected sectors.

The minister also calls on large retailers and oil groups to maintain price caps and to renew loss-leader sales during major travel periods.

Summer Hotels Accelerates Expansion on the French Riviera After Opening Its Capital to Investors


Summer Hotels accélère son expansion sur la Côte d’Azur, Depositphotos.com  Auteur nito103

Costa Rica


The pace of external growth is accelerating for Summer Hotels.

On Thursday, July 9, 2026, Summer Hotels officially announced the acquisition of the Best Western Plus Hotel Cosy Nice, a four-star property ideally located. This operation marks the very first tangible milestone of the growth plan announced earlier in the year, during the fundraising conducted with Bpifrance, Sofipaca (Groupe Crédit Agricole) and BNP Paribas Développement.

Thanks to this integration, the operator now anticipates revenue exceeding €42 million excluding tax for the entirety of 2026, which represents a 15% growth compared with the 2025 financial year.


A strengthened presence in the heart of Nice

Ideally located in the immediate vicinity of Nice-Ville railway station, Avenue Jean Médecin and tram lines, while only a few minutes’ walk from the famous Promenade des Anglais, the property benefits from a premier location.

It is perfectly sized to attract a dual business and leisure clientele, thanks to its 42 rooms, its seminar spaces, and its services tailored to both French and international travelers.

This operation strengthens Summer Hotels’ footprint in Nice, which becomes its main hub of activity with now eight hotels in operation. True to its operating model, the group’s management plans to progressively support the property to optimize its commercial potential and its operational management.


New opportunities already under study in the PACA region

This transaction marks only a step in the long-term expansion plan driven by the leadership. The equity infusion raised in the first quarter was precisely aimed at equipping the company with the resources needed to swiftly seize opportunities in the Côte d’Azur market.

The group confirms that other acquisition dossiers are currently under study in Provence-Alpes-Côte d’Azur to continue strengthening its position among the region’s leading hotel players.

In a joint statement, Laurent Rossi and Audrey Denis, Chief Executive Officers of Summer Hotels, reaffirmed this ambition:« We had announced at the beginning of the year our intention to accelerate our development through the strengthening of our equity. This acquisition shows that this approach is already underway. The Cosy Nice hotel is a perfectly complementary addition to our portfolio, and we are actively pursuing the study of new opportunities to sustainably support the group’s growth. »