Boomerang Voyages Launches Zanzibar Sales Challenge


Boomerang Voyages organise un challenge de ventes, dans le cadre de l'ouverture du Kappa Senses Zanzibar 5* - DepositPhotos.com, GekaSkr

MSC Croisières


Boomerang Voyages mobilises the networks of travel agencies with a a major sales challenge, on the occasion of the inauguration of two establishments on the northeast coast of Zanzibar in June 2026.

The objective? To support the launch of the Kappa Senses Zanzibar 5* and bolster the destination’s commercial momentum.

Each sale validated for the Kappa Senses Zanzibar 5* or Anaya Zanzibar 5* by an advisor will translate into the awarding of €20 in gift vouchers.

At the end of this challenge, the five best submissions will allow their authors to fly for an educational tour to discover the product on the ground.

Note: The Boomerang Voyages sales team is available to present and train travel agents on these products, via the following email address: [email protected].


The Kappa Senses Zanzibar 5*, a five-star complex blending wellness and permaculture

A une heure de l’aéroport international, le futur Kappa Senses Zanzibar 5* est situé sur la côte nord-est, en bordure d’une plage de sable blanc préservée des contraintes de la marée.

L’établissement reprend les codes du Kappa Senses Ubud à Bali, avec un positionnement haut de gamme tourné vers l’immersion locale.

Le resort compte 26 suites et 59 villas, complétées par une offre de restauration comprenant quatre établissements à la carte.

Côté infrastructures de loisirs et environnementales, l’hôtel dispose d’un spa de 1 800 m² et d’un espace de 2 000 m² dédié à la permaculture.

À lire aussi : Boomerang Voyages étend sa sélection “Prix Malin” à l’été 2026

Nathalie Bueno: The Complementarity with Contrastes Voyages Is a Breath of Fresh Air [ABO]


Le groupe Contrastes rachète les parts de François-Xavier de Boüard - Crédit photo : NB

Hurtigruten


Having helped shape tourism of yesterday and today, the baby-boomer generation is gradually edging toward retirement.

This postwar generation, which witnessed the explosive growth of travel, built thousands of clubs and businesses and now accounts for about 22% of the French population.

At Selectour, leaders aged 60 and above make up 25% of the workforce, and more importantly, they want to sell. With retirement comes the question of what lies ahead for their enterprises.

François-Xavier (de Bouärd, ed.) turned 70 this summer, and he welcomed his ninth grandchild. The question of the company’s capital future was now on the table.

There were two options. The first was that I take over Secrets de Voyages on my own, or that I partner with someone.


On a personal level, I favored a partnership, provided I could sense a real alignment with potential buyers, share values—both human and professional—and a common vision.

We had two meetings, one with Contrastes and another with another organization
“, recounts Nathalie Bueno, chief executive officer of Secrets de Voyages.



Secrets de Voyages and Contrastes: it all started with a word whispered by… a receptive operator!

In both personal and professional life, every story or twist can be sparked by a single encounter. This is the case with the purchase of François-Xavier de Bouärd’s shares, the president of Secrets de Voyages.

A decade after taking over the tour operator, the leader was seeking an exit route to enjoy a well-deserved entrepreneurial retirement, following a long and fruitful career.

And the proposal came through an unexpected channel—via a supplier.

Our Asia-based receptive partner, who also collaborates with Contrastes, met the leaders a few weeks ago.

They told him that the group wanted to broaden its influence a bit. They are well established in the south of France, but the segment of very high-contribution clients is largely centered in Paris.

They were looking for a company with a strong reputation, positioned in ultra-luxury, and with autonomous leadership. So our receptive partner suggested Secrets de Voyages
“, explains the CEO with a smile.

Then, after a discussion, the obvious path became clear. The future of the concierge business would follow in the footsteps of Contrastes, a company generating 7 million euros in revenue across diverse areas such as tailor-made travel, golf-focused stays, and event organization.


Secrets de Voyages: “we were still quite alone in our corner”


Secrets de Voyages : développer sa clientèle, affréter et lancer de nouvelles brochures grâce à son rapprochement avec le groupe Constrastes - Crédit photos : Contrastes
This rapprochement should not eclipse Secrets de Voyages; it should elevate it.

It’s fantastic news, because it means I will never be alone again, and that’s wonderful.

Not that I was really alone, as François-Xavier was there, and this entrepreneurial venture has been an extraordinary opportunity. Yet, even with two people at the helm, we were still operating in isolation.

If we had the freedom to act and the agility of a small organization, the trade-off was that we were limited by our financial and human resources.

To move to the next level, there were not fifty options. We needed to equip ourselves with additional means and competencies.

Since Contrastes is multidisciplinary, we will be able to meet all the demands of our clientele
“, says Nathalie Bueno, delighted to remain in her role after the share purchase.

The small team will now be able to respond to all the wishes of its travelers, whether they are on the far side of the world, on a golf green, or organizing a team meeting in southern France, and also beyond.

To read: The luxury, Secrets de Voyages edition

It remains to be seen how this complementarity will work on a daily basis.

This complementarity is, to me, a breath of fresh air. A company capable of renewing itself, expanding its scope, and growing the skills and knowledge of its members can only be a win for all involved.

For the coming years, we want to truly enjoy our time within Secrets de Voyages
“, Nathalie Bueno tells us.


Secrets de Voyages: expanding its client base, chartering, and launching new brochures

The company remains fully autonomous and becomes one of the group’s strong brands.

We enjoy a modest reputation, at least in B2B. Moreover, our model is mixed, unlike Contrastes, which operates only B2C.

Our ambition is to restart growth in the Paris region and to expand our client base there. Having a larger team to lean on will allow us to go on the offensive.

I want to publish magazines and brochures tailored for our clients, including a publication dedicated to women, another on luxury train cruises and on exceptional ships we could charter. Fifty percent of our sales happen outside brochures, so a good portion starts from a clean page.

Conversely, technologically, we have a bit of an advance and also a strong ground contracting with many hotels. We will therefore assist Olivier de Nicola and Jean-François Fréméry’s teams on these points, while they will help us with air travel and other internal applications.

The idea is to combine the best of both worlds
“, elaborates Nathalie Bueno.

The chief executive runs a team of five, serving nearly 700 clients per year.

Secrets de Voyages defines itself as a concierge service, guiding its travelers in every detail, able to open doors to the finest Swiss watch maisons, to deliver highly specific sun creams by air, or to deploy a banner on a Venice bridge for a marriage proposal.

Moana Voyages Tahiti: Autaea’era’a, Breath of Brotherhood


The truth behind the scenes: shared effort

Trophées du Heiva i Tahiti 2026 - © Heiva i Tahiti Officiel

Hurtigruten



This year again, the To’atā stage vibrated with a bright energy, carried by the magic of tableaux of a beauty newly revealed. At the heart of this fervor, several colleagues from our agency lent their breath and grace to three groups of the edition: Nonahere, Nuna’a e hau and O Tahiti E.

If artistic rivalry was real under the glow of the spotlights, it quickly faded into the shadows backstage to make way for an evident mutual aid, composed of sincere embraces and whispered encouragements after the effort. This is where the great truth of Heiva lies: the competition crowns a winner, but it first requires the absolute respect for others’ work. Far from a mere race for prizes, the true victory resides in this intimate communion and in the pride of keeping, together, a shared culture alive.

Setting foot on this stage is to embrace the vertigo of a stage fright that twists the stomach and an almost electric excitement. For the artists, it is the moment to deliver what has been worked on for months in the shadows, and to offer immense recognition to the families, whose patience has been stretched by the long weeks of absence. Climbing onto the stage is to prove to them that every sacrifice was worth it: each dancer carries within them a fragment of the Fenua’s history.

For each, the tears that fell at the end of the show were not only due to physical fatigue, but to the release of months of accumulated tension. Aligning dozens of different temperaments, with their strengths, their doubts and their cracks, and guiding them forward in a single stride: that is the most beautiful bet of these troupes.

The echo of voices: hīmene as the memory of the world

The dance would be nothing without the breath of the texts and the poetic power of the voices. The true foundations of the show, the songs carry the troupe’s message, enveloped by custom-made vegetal costumes. In the Tahitian language, poetry unfolds in subtle metaphors and images of rare strength. And when one dances with the ’āʻau — with the guts —, emotion travels through the air unfiltered. In front of the jury, individualities fade to form a single body, a single voice carried by a single objective: to render the theme clear and vibrant. This total work, born from the partnership between a troupe leader and its author, is a fleeting gift that each group has only one hour to offer to the world.

But beside the dance, there is the vocal thrill of the hīmene groups. These polyphonic chants are not mere performances: they are the original breath, where the human voice replaces all instruments. It is the story of a people without writing who chose to entrust their memory, their legends, and their lineages to the sheer power of their vocal cords.

When the choirs of the tārava or the ru’au rise, the audience holds its breath before this true vocal eruption. No need for artifices: on one side, heavy, muffled basses that resonate like the earth trembling beneath our feet; on the other, high, almost metallic voices that soar to touch the sky. It is a physical chant, a bodily and visceral fervor that grips the throat instantly. Through these waves of harmonies impossible to notate on a score, the Mana of the ancients awakens. Far more than a contest category, hīmene is a matter of transmission. It is the heartbeat of a culture that refuses to fade and that continues, from one generation to the next, to shout its pride in existing.


The elegance of resilience and humility

The verdict of a competition always comes with its own murmurs, between the cheer that frees and the heavy silence of those who still hoped. The moment the names are announced, it’s natural to falter under the weight of regrets. Yet once the excitement subsides, brotherhood reclaims its rights. Paying tribute to the victors is not a renunciation; it is respect. It is to receive the result with head held high, not as an end, but as a promise: the promise to always honor our roots.

Because beyond competition, Heiva remains fundamentally a matter of patience and feeling. It was written in the coolness of rehearsal nights, when fatigue numbed the muscles but the spirit refused to yield, wearing the bodies down until the collective intoxication that sweeps away pain.

In the warmth of homes, this quiet strength gives each artist the power to go on stage.

But this raw force only touches the sacred when it bows before something greater. It is humility that reminds us that no man or woman is greater than the culture they serve. By applauding their peers, every artist agrees to step back so that the Whole can shine. At the end of the night, Heiva’s true victory isn’t written on a precious wooden trophy, but in that invisible and sovereign memory that keeps the mā’ohi heritage more alive than ever.


Groupe Nonahere - Catégorie Hura Tau (Professionnelle) - © Heiva i Tahiti Officiel


Moana Voyages: an inside experience of passion

At Moana Voyages, this fervor deeply inspires our consultants, whether they are passionate performers on the To’atā stage or amazed spectators. Our team does not merely design itineraries: they embody this vibrant culture that is now being shared around the world through workshops and international performances.

Our mission goes far beyond a simple island-to-island trip; it is to make you feel this Mana, carried by the breath of chants and the grace of dances. Integrating this legendary show into your stay is a promise we can fulfill. Thanks to our limited-access passes, our specialists will be delighted to reserve your seats, offering you a moment of pure magic at the heart of Polynesian tradition.




Voyages Gallia Launches Gallia Andina, a Peru-Focused Brand


Antoine Ledent, responsable marketing, Bruno Peynichou, directeur général de Voyages Gallia et Julie Chelli, responsable production et ventes pour la marque Gallia Andina. @voyages gallia

Costa Rica


After Iceland, Peru takes the stage.

Voyages Gallia has just launched Gallia Andina; a new brand entirely dedicated to the South American destination. The objective: to capitalize on strong internal expertise to stand out in the market.

« Today, to emerge in the digital universe, one needs a distinct identity. Gallia remains a generalist brand, but some destinations deserve a specific positioning », explains Bruno Peynichou, CEO of Voyages Gallia.

This new entity was born from a human story. Antoine Ledent, the group’s marketing director, lived three years in Peru and his wife is Peruvian. An in-depth knowledge of the ground that led the company to build a dedicated production.

Beyond the classic routes linking Lima, Arequipa, Lake Titicaca, Cusco and Machu Picchu, Gallia Andina intends to highlight lesser-known regions, particularly the north of the country and the vestiges of the pre-Inca Moche and Chimú civilizations.

The offering targets both groups and individuals, with escorted tours, self-drive itineraries, and thematic stays around Peruvian gastronomy and hiking.

« We have already sold several groups to associations and corporate committees. The idea now is also to develop individual clients », says Bruno Peynichou.

To support this launch, several presentation evenings will be organized in the coming months in Paris, Toulouse and Lyon.


A strategy already proven with Iceland

The creation of Gallia Andina fits into a process already experimented by the group with its dedicated brand for Iceland.

« This specialization has allowed Voyages Gallia to be identified as a reference player for the destination, notably among groups », explains Bruno Peynichou.

« Travel operators today must provide real added value. This comes through destination expertise, trusted local partners and differentiating products »,
he adds.

This logic is also reflected in the group’s other productions, notably in Croatia where Voyages Gallia offers cruises on small yachts with around forty passengers.


Business travel remains the growth engine


Voyages Gallia lance Gallia Andina, marque dédiée au Pérou. @voyages gallia

If Peru is the year’s novelty, the main growth driver remains business travel. Voyages Gallia is expected to generate around 45 million euros in business volume this year, with EBITDA near 1.3 million euros.

Of this total, nearly 30 million euros come from business travel.

The growth is largely propelled by the signing of a pan-European contract with the American company Intuitive, specialized in medical technologies.

After managing the travel of the French subsidiary, Voyages Gallia has since late 2024 taken over all of the group’s professional travel in Europe.

This ramp-up required the recruitment of around ten additional employees and the deployment of a multilingual service covering five languages.


Golf, groups and technology on the program

The two other historic lines of business for the tour operator, cultural group travel and golf stays under the Golf Around the World brand, each represent around 9 million euros of business volume.

« We were already among the leading players in golf travel in France and we are now expanding into French-speaking Switzerland and German-speaking Switzerland with a dedicated site in French and German », he says. To support this strategy, a colleague based in Annecy is in charge of business development on the Swiss market.

At the same time, the company continues its technological transformation. Several automation projects are being studied to optimize the processing of requests and allow teams to focus more on advising and assisting customers.



For 2026, Bruno Peynichou presents a measured but committed ambition: to reach between 47 and 50 million euros in business volume while keeping the DNA of a human-sized company.

« We are not looking to become a giant in the sector. However, when approaching 50 million euros in business volume, one must be extremely structured », he concludes.


Caroline Lelievre Publié par Caroline Lelievre Journaliste – TourMaG.com
Voir tous les articles de Caroline Lelievre

  • picto Twitter
  • picto Linkedin
  • picto email
Ajoutez TourMaG à votre flux Google Actualités Google Actualités icône

François Lévêque (Centrale Voyages): Seizing Opportunities in Times of Crisis




TourMaG – How is Centrale Voyages’ activity faring in the current context?

François Lévêque : At Centrale Voyages, we work on two main fronts. The business travel side is not doing badly overall. After a challenging 2025 marked by government uncertainties in France, activity has fairly rebounded.

On the leisure side, as everyone knows, we’re navigating a tougher period, thanks in particular to our friend Donald (Trump, ed. note). 

We mustn’t forget the Ukraine-Russia conflict that affected us for several months. In addition, the Middle East conflict has been ongoing since February 28.

This isn’t limited to trips to the Middle East, but also to Asian destinations, since three-quarters of flights are operated by Middle Eastern carriers that pass through Dubai, Abu Dhabi or the Qatar hubs. This situation leaves customers in a state of uncertainty.


Centrale Voyages acquires Meltour in Saint-Maur-des-Fossés

TourMaG – How significant is the business travel segment today at Centrale Voyages?

François Lévêque : The essence of Centrale Voyages is truly business travel. When I took over this company two years ago, it represented 80% of our revenue.

My goal is to rebalance the revenue mix between leisure, MICE – which I will address later – and business travel. Today, business travel remains the predominant activity.

TourMaG – On the leisure side, you’re making acquisitions; where do things stand?

François Lévêque : As TourMaG announced a few weeks ago, I just acquired two agencies in the Île-de-France region, one in Montigny-le-Bretonneux and one in Saint-Maur-des-Fossés: Meltour.

The objective is to acquire turnover and client portfolios, but also to gain complementary know-how beyond what we already possess. We have launched a comprehensive digital communications push for the last six weeks. We signed for one year, hoping to attract new clients and generate leads to develop leisure at Centrale Voyages.

We rolled out these efforts at a time when we’re confronted with the crisis in the Middle East. That timing isn’t ideal.

But in tourism, one must anticipate events like these. There are regular recoveries after crises, so I remain confident for the future.


“In times of crisis, you must not sit idly by”

TourMaG – Remind us of the scope of your network. Is your goal to reach 15 to 20 agencies in total?

François Lévêque : Today we have 11 agencies: one in Marseille, one in Aix-en-Provence, and the rest in the Paris region. We aim for 20 agencies within two years.

The aim is really to adopt the mindset that during a crisis you must not sit on your hands. Otherwise, as one former mentor of mine used to say, everything seems fine while the boat is slowly sinking…

I believe it’s always worth considering opportunities that open up during downturns. Today there are indeed some on-the-ground agencies that are no longer very profitable, run by leaders who have not fully embraced digital evolution, and it is quite possible to inject some energy into these agencies and make them profitable again. That’s the bet I’m placing during this period of crisis.


TourMaG – How do you choose deals? Is it about location? The storefront? Price? How does it work?

François Lévêque : To be quite honest, it’s all about opportunity. The first opportunity is Montigny-le-Bretonneux. The agency is part of Manor, and the owner suggested, then offered me the chance to take over his agency.

The second agency, however, came to me through my accounting firm, which has overseen this company for 30 years and presented the opportunity. When you acquire an agency, your biggest worry is uncovering anything that has been hidden or glossed over to make the bride look better. The advantage of sharing the same accounting firm is that you know the business is clean and overseen by people you’ve known for a long time.

That makes the acquisition process much more reassuring and limits the unpleasant surprises that can surface a few months later.


Agencies with prime locations still have a real future

TourMaG – There are plenty of opportunities; are there many retirements?

François Lévêque : There are many retirements. The Meltour agency in Saint-Maur is one example, but it’s the case for most deals I review. They’re often led by managers approaching retirement age. Since Covid, the industry has changed and evolved, and many are stepping down. There are currently a lot of deals on the market.

TourMaG – Do you believe in physical travel agencies in the age of artificial intelligence?

François Lévêque : I don’t have a crystal ball. I closed one agency in December because there was no longer a flow and there was no logic in keeping it. Today, I’m reconsidering several others.

However, I do think that agencies with a good location have a real future. There will always be business conducted in person, especially for clients seeking tailor-made journeys who need to trust the agent who guides and builds their trip.



“On business travel, margins are razor-thin”


“Clients are increasingly demanding”

TourMaG – There was a HR challenge after Covid. Do you still face recruitment issues and are you hiring?

François Lévêque : We are recruiting because some employees are retiring, while others choose to leave the agency or even the industry. Both situations are present today.

And no, recruiting isn’t easy. You hear that some agencies are closing, but that doesn’t make it any easier to hire travel consultants. I’m mainly referring to leisure tourism. We have more ease recruiting for the business travel side, which is a more technical field and less sales-oriented.

Conversely, in leisure, it’s a real commercial profession. The advisor builds and sells a file, but until the client signs, they can easily move to someone else. This dimension makes the role more demanding.

Clients are also increasingly demanding and agents sometimes suffer from a lack of recognition. They are solicited at all hours, including evenings and weekends, because that has become almost normal today. Like everyone, they would like to disconnect and enjoy their free time.

It’s often because they are highly professional and deeply committed that they end up burning out from this constant availability. Today, recruiting good travel consultants who are still happy in their job and want to thrive in leisure travel isn’t straightforward.


“My objective is to reach 20 agencies, 50 million euros in turnover”

TourMaG – Centrale Voyages, in three years, how big will it be? What will the group’s structure look like?

François Lévêque : My objective is to reach 20 agencies and 50 million euros in turnover, with one third from business travel, one third from leisure, and one third from MICE. To me, that would be the ideal balance.

This equilibrium helps distribute risk more evenly. There is always one activity that endures tougher periods than the others. The idea is that the other two segments can support the business and help it weather the crises of the third line.

Why 50 million euros? I don’t really know where that figure comes from, but since I arrived two years ago, I’ve been told that once you reach this threshold, suppliers start looking at you differently and you can secure better negotiating terms, especially regarding margins.

This objective may evolve over time, but it’s the target I’ve set and we will strive to achieve it within the next three years.

E.Leclerc Voyages Now Displays the Carbon Footprint of Its Trips


Voyages E.Leclerc affiche désormais l'impact carbone de ses séjours - Photo Voyages E.LEclerc

Costa Rica


Voyages E.Leclerc annonce le déploiement d’un calculateur d’impact carbone directement intégré à son site internet.

Le distributeur entend faire de l’information environnementale un critère de choix au même titre que le prix, la destination ou les services inclus.

Le dispositif est désormais accessible sur l’ensemble des séjours éligibles proposés par le réseau de plus de 250 agences.


The customer can view the distribution of emissions between transport and accommodation

Practically, an initial estimate of greenhouse gas emissions appears on the results page. This figure is then refined throughout the booking journey based on several parameters: duration of stay, number of travelers or even flights selected when they are included in the offer.

The client can also view the breakdown of emissions between transport and accommodation, as well as equivalences intended to better understand the impact of their trip.

The information is finally included in the reservation confirmation email and will be integrated into the brand’s printed materials starting in September 2026.
At E.Leclerc, we have always believed that the consumer should be able to choose with the best possible information. (…) We think it is now legitimate that they can also access information about their environmental impact,” explains Guirec Le Morvan, director of Voyages E.Leclerc.


Voyages E.Leclerc has partnered with Fairmoove Solutions

To develop this calculator, Voyages E.Leclerc partnered with Fairmoove Solutions, specialized in environmental assessment applied to tourism.

For air transport, the calculation relies on actual kerosene consumption where available and also accounts for the impact of contrails, now recognized as a contributing factor to climate warming.

Regarding accommodations, the assessment relies on industry databases and the specific characteristics of each establishment.

The calculator currently covers stays in France that include lodging, as well as trips abroad including lodging alone or combined with air travel.


“After the textile eco-score, we are tackling travel”

This initiative is part of the broader decarbonization plan of the E.Leclerc Movement, which aims to reduce its greenhouse gas emissions by 50% by 2035.

Voyages E.Leclerc also recalls having joined Act for Responsible Tourism (ATR) in 2020, carried out its first Carbon Footprint assessment (Bilan Carbone®) in 2023, and developed a network of CSR ambassadors within its agencies.

After the textile eco-score, we are tackling travel. Consumers already compare prices. Tomorrow, they will also be able to compare the carbon impact of their stays. One more criterion, at the moment they need it.” said Michel-Édouard Leclerc, president of the strategic committee of E.Leclerc centers.

Colombus Voyages: How Its Writing Contest Boosts Brand Image


Le concours "donne une super image de Colombus Voyages" - DR Comombus

Costa Rica


It is a writing contest that is carving out a place on the agenda of aspiring writers, and even established authors.

Everybody told me, you’ll see, you won’t receive anything. The site Texte à la pelle runs contests, and when they have 50 stories, that’s the maximum, so I think travel and writing captivate people,” enthuses Nathalie Pierret, founder of the agency and of the contest.

And it’s no understatement to say that the 2026 event found its audience.

There were more than 2,700 people registered for 570 submissions, compared to 415 the year before.

The success is very real and, as in the previous year, an awards ceremony was organized in the presence of the four winners, but also of a few loyal clients.

There were about sixty people present. It was a fantastic evening. This is the kind of event that helps distinguish a travel agency from a traditional one. Not only does it shape our brand image and our notoriety, but it also makes us somewhat more relevant in our communications,” shares Charly Verchère, the CEO of Colombus Voyages.

It must be noted that beyond the prestige of winning, the winner left with two tickets to the destination of her choice on Air France’s long-haul network.


The contest “gives a great image of Colombus Voyages”

On the other end of the line, the winner, Sarah Jeanmonnot, takes us on an internal and personal journey, in which her heroine revisits the places where she spent the early weeks of her life, thousands of kilometers from her current daily life.

It is in India, like in many stories of this second edition, that the journey unfolds.

We receive testimonies from participants that are incredible. I recall a couple who reimmersed themselves in a trip cut short because of Covid. They were supposed to depart for six months.

Ultimately, by writing within the contest, the urge to escape and to continue this stay returned to them.
Recently, they sent us an email from Patagonia to thank us for organizing the contest. They were finishing their journey after spending three months in Latin America.
” They restore their faith in travel through writing, and this is remarkable.

I feel that writing triggers something incredible in people. Rewriting their story makes them relive emotions and powerful moments.

In response to this enthusiasm, we decided to organize a third edition.

The fact that the contest is open to everyone, even to those who have never written, creates something around the agency. It gives a great image of Colombus Voyages.

Whether among clients or in the industry, I am regularly approached and congratulated for this initiative, explains Nathalie Pierret.

To read : Colombus Voyages: journeys of a mother… into a son !

For this second edition, the Nîmes-based agency forged partnerships with Le Petit Futé and a writing school called Les Mots.

This latter probably partly explains the better quality of the narratives read by the jury.

The Colombus Voyages team also had to implement a social media communications strategy, then approach bookstores to give the contest more visibility.

The workload is real, but the agency’s image is enhanced by it. And this isn’t the only advantage: the contest also serves as a source of inspiration for the store managers.


India, revelation of the contest and Colombus Voyages’ new destination

During the ceremony, Maxime Jammes, author of “Qui roulera verra“, won five nights at You & Me Maldives, a resort on a private island.

This time, the story does not unfold in India, but a few dozen kilometers away… in Sri Lanka.

The journey does not go as planned. A couple traveling around the island are involved in a scooter accident. The man suffers a serious fracture of the femoral neck and ends up hospitalized on site.

Tossed between different facilities, his ordeal becomes a true crucible that, instead of creating distance between the two young people, gives rise to great solidarity and reveals the strength of their love.

India seems to be a popular destination among lovers of adventure and writing, at least among those who took part in the event. With its guaranteed sense of immersion, its strong culture, and its many facets, this country-continent attracts and inspires.

This is not a destination we sold a lot of up to now. But, as we read the readings and heard the jury’s feedback, we decided to put India more in the foreground to ride this traveler appeal.

One of our salespeople went on an education tour just a few days ago to become familiar with the destination.

We are not organizing this contest for commercial purposes, but beyond nudging us toward destinations to push, the event also brings us customers.

We have added new contacts to our newsletter and, during the contest, we received about ten inquiries, even though there was no commercial strategy behind it,
” continues Charly Verchère.

The other countries most frequently appearing in the candidates’ writings are Morocco and Mauritius.


Colombus Voyages: “a third edition that could be the last”


L’Inde, révélation du concours et nouvelle destination de Colombus Voyages - DR Colombus

The two last prizes were awarded to Axelle Simon for Sans filtre.

She will be able to travel five nights to Zanzibar thanks to her story recounting a border crossing between Slovenia and Italy that did not unfold as planned, due to an unaccommodating taxi driver.

This year, a special prize for emotion was also awarded to the tale “Revenir vers elles.”

A moving account of a father in mourning who rebuilds himself gradually through travel, after the loss of a child. If the first stay does not erase the pain, it opens the way to possible rebuilding.

To read : An agency launches a writing contest around the… travel!

It is on Belle-Île-en-Mer that his renaissance takes place, during an off-season stay that will give rise to other getaways on this sea-swept island, now a place of introspection and a calmer reconnection with his daughter.

The author, Alain Thiesse, was given a voucher to spend with Colombus Voyages. After two successful editions, what can the agency hope for next?

There will be a third edition, which could be the last. It takes a lot of energy to run the contest. Then it becomes increasingly difficult to find channels to disseminate the information. There may be other editions; we are still thinking about it. It is also possible that the contest adopts another format, such as a photo contest. We do not want to stage the edition too many times, but, whatever happens, we will always stay within the artistic realm,” confides the agency’s CEO.

This time, the best entries will not be published, but the organizers are considering having storytellers read the texts to immortalize this opus in a novel way.

The theme of the next edition is currently under discussion. It could take the form of a starting phrase that budding writers, or more experienced ones, will have to complete to begin their tale.

And you, which phrase would you like to start your next story with?


Romain Pommier Published by Romain Pommier Journalist – TourMaG.com
See all articles by Romain Pommier

  • picto Facebook
  • picto Linkedin
  • picto email
Add TourMaG to your Google News feed Google Actualités icône

Moana Voyages Tahiti: The Echo of Mana, An Immersion in the Heart of Polynesian Civilization


Heiva i Tahiti © Alikaphoto

CroisiEurope


Across a patchwork of major events, from Tahiti to the Marquesas, the Polynesian people rekindle their spiritual strength: Mana. More than a simple festive calendar, these gatherings are acts of cultural resistance, moments of pure transmission where dance, sport, the sacred, and craftsmanship fuse to affirm a multifaceted identity. It is the time of year when neighborhoods empty out for rehearsals, when families gather around the crafts of weaving, and when the scent of tipanier and the tiare pervades every commune. It is a journey where every gesture, every war cry, and every song becomes a living word addressed to the ancestors. The Ma’ohi heritage is not a relic, it is a breath that never fades.


Heiva i Tahiti: The Fury and the Grace

The Heiva doesn’t begin under To’atā’s lights; its roots reach back months earlier, in the shadowed neighborhoods, where bodies wear themselves out during nocturnal rehearsals after long days of work. There, between sips of water and Tahitian jokes, the group becomes a family. There, they prepare the “rebirth”: that of a culture that nearly vanished and now explodes into a discipline that reads like military training.

On the night of the competition, backstage is a furnace of green. The monumental headdresses are adjusted, the bark skirts that weigh on the hips are tightened, and the skin is coated with oil to gleam under the lights. Then, silence falls. From the first strike on the to’ere, energy takes on a different nature. It is no longer merely dance; it is a dialogue with the unseen. The percussion erupts, the hymene voices rise in powerful surges that send shivers down your spine, and suddenly one understands that every hip swirl and every foot stomp is a signature: “We are here, we stand, and our land is alive.” It is this pure thrill, this identity that cannot be explained yet is felt in the heart, that one experiences at the Heiva.


The Heiva’s Satellite Events

The Umu Ti, the pact with fire

For those seeking contact with the unseen, walking on fire unsettles certainties. It isn’t a show; it’s a communion. Over forty-eight hours, a vast blaze consumes the air. Basalt stones store heat that can reach 600°C. Under the guidance of the Tahua (priest), armed with protective Auti leaves, participants cross the flames barefoot. It is raw proof that Mana, invoked with humility, can transcend the laws of matter.

The Tu’aro Ma’ohi :

The ancient Polynesian athleticism has its own Olympic Games. Here, the vital gestures of old become athletic feats: climbing a coconut tree at staggering speed, hurling a javelin (Patia Fa) at a coconut perched nine meters high, or even shelling coconuts. The most spectacular remains the fruit-bearer race, where athletes sprint with 30 to 50 kg on their shoulders. This elevated physical vigor is elevated to the rank of national art.

The Heiva Va’a Matai’eina’a :

The ballet of the Va’a canoes is the umbilical cord that ties the Polynesians to their ancestral navigators. Far from modern technology, this Heiva esteems pure gesture. The rowers, in pareo and plant-based adornments, turn the lagoon into a living tableau. Whether racing in single-outrigger or crews of sixteen, every paddle stroke honors the cohesion of a water-loving people.

The Heiva Rima’i: When matter comes to life

One cannot truly understand the Heiva costumes without witnessing the titan’s craft behind them. At the Heiva Rima’i pavilion, craft is not a tourist souvenir; it is the realm of the “golden hands.” It is here that the richness of each archipelago is grasped: the astonishing weave of Rurutu, the strength of rosewood carved in the Marquesas, or the glow of the Tuamotu’s mother-of-pearl. To see these creators turn a simple plant fiber into a royal adornment is to understand that every object is a piece of history held in the hands.

The Tuifara at the Marae Arahurahu: The awakening of the sacred

If To’atā is the temple of spectacle, Paea’s Marae Arahurahu is the temple of the soul. Here, with the Tuifara festival, the glare of spotlights gives way to pure spirituality. Imagine the voices of pupu hīmene resounding against the high basalt walls… the acoustics are natural, almost mystical. On this sacred site, dancers aren’t on a wooden stage; they make the very earth tremble with the power of their ancestors. It is a moment outside time, a meeting between past and present in a theatre of greenery.


Tuaro © Teriitua Maoni


Matavaa o te Fenua Enata: The Awakening of the Land of Men

Born out of a vital urgency, Matavaa did not arise from a simple desire to entertain, but from a need to survive. In the 1970s, the Marquesas archipelago faced a frightening cultural decline. It was under the impulse of the Motu Haka association, in 1986 at Ua Pou, that this rallying cry rang out. Today, the festival marks 40 years of identity reconquest. Its strength lies in its itinerant nature: every two years, it travels between Nuku Hiva, Hiva Oa, and Ua Pou, while mini-festivals keep the flame alive on the more isolated islands like Fatu Hiva or Ua Huka.

The raw basalt energy, whose aesthetics sharply break from Tahitian gentleness. The setting is that of stone cathedrals and deep valleys. The performances unfold on the Tohu’a, these vast stone plazas. Under the muffled beat of the Pahu Nui, the ground seems to tremble. The festival deploys warrior dances of unprecedented intensity, such as Maha’u (the pig dance) with its powerful breaths, or the Haka where the fixed gaze asserts the clan’s vigor.

Tattooing, or Patutiki, is central there. It is not ornament, but a writing on the skin telling a genealogy. The carved-wood decorations and rooster-feather adornments complete this look of elegant yet solemn “savagery.”

A collective victory with no single winner: the Matavaa’s hallmark is the complete absence of competition. People come for the Me’ae, for sharing. For several days, modern life stops: Ka’aku is prepared and foods are cooked in enormous Umu (underground ovens). It is the triumph of unity across a proud archipelago, proving that the Mana of the Land of Men is among the Pacific’s most indomitable.

Source: Destination Marquises


UA POU_Festival Marquises © Bertrand Duquenne


Travel with Moana Voyages: Your Gateway to Authenticity

Experiencing the Heiva or the Matavaa is not merely ticking a box on a vacation itinerary; it means letting yourself be transformed by the Fenua’s energy. These moments of grace, when time stands still to make way for the sacred, require a travel approach that is respectful and profound.

At Moana Voyages, our mission is to open the doors to this vibrant Polynesia for you. As experts based in the heart of these archipelagos, we do not simply organize getaways: we weave connections between you, this land, and its people. Whether you wish to move to the beat of To’atā drums or tread the mystical basalt of the Marquesas, we will accompany you so that your immersion is total, fair, and unforgettable.



E.Leclerc Voyages Relaunches Holiday Stay Auctions Starting May 20


Voyages E.Leclerc poursuit le développement de ses enchères de séjours - Depositphotos.com @Kuzmafoto

CroisiEurope


Voyages E.Leclerc continues to develop its travel auction and live shopping systems, launched two years ago in order to make stays more accessible.

The brand is organizing a new auction session from May 20 to 21, 2026, with several destinations up for grabs, including Marrakech, Lanzarote and Madeira.

The concept behind “Voyages Auctions” rests on a simple mechanism: customers registered to the bidding club can participate in online sales where the starting price is set at 1 euro. Bids, capped at 5 euros, allow participants to bid on multiple offers simultaneously for a duration of 24 hours. The last bidder before the countdown ends wins the respective stay.

According to the brand, the offered stays represent an average budget of around 1,200 euros for two people, with discounts approaching 32 % compared to public rates. Eight destinations are presented each day over two days. The offers include stays in the Canary Islands, in Martinique, but also city breaks in Rome or Lisbon.

Registrations for the upcoming auctions are accessible here.


A System Complemented by Live Shopping Sessions

In parallel, Voyages E.Leclerc continues to develop its live shopping sessions. Inspired by teleshopping, this format allows internet users to discover travel destinations live through presentations led by travel experts or showcased destinations.

Broadcast on the retailer’s site as well as on its Instagram account Voyages E.Leclerc, these sessions feature presentations about the cultural and geographic specifics of the destinations, accompanied by live exchanges with viewers via a chat module.

Participants can also access exclusive promotional offers during the sessions.

Among the destinations already highlighted are notably French Polynesia, Vietnam, Thailand, Japan, Egypt or Australia.


Amelia Brille Published by Amelia Brille TourMaG.com Editor
See all articles by Amelia Brille

  • picto Linkedin
  • picto email
Add TourMaG to your Google News feed Google Actualités icône  

Centrale Voyages Lays the Foundation for Its Future Network of 20 Leisure Travel Agencies


Centrale Voyages rachète l’agence Agis Voyages à Montigny-le-Bretonneux - Depositphotos

CroisiEurope


It took two years for him to master his new universe and to feel truly fulfilled.

Early 2024, François Lévêque buys Centrale Voyages. His daily life, which he had imagined as a succession of dreams on distant shores and discoveries of foreign cultures, runs into the reality of being a business travel ticketing specialist.



He told us at the time that he was getting to grips with unfamiliar terms, infinitesimal margins and a vocation that he described as a “hard, very technical” job.

Two years later, the man who has entrepreneurship in his blood is finally able to breathe easy.

This profession wears me out, but I feel happy and fulfilled. I have finally put in place what I wanted, steered in a direction, and even if there is still much to learn, I feel good about it.

And last week, I had the immense honor of sharing breakfast with Jean-Noël Barrot,
the minister of Foreign Affairs, and to visit the Quai d’Orsay. An incredible experience
“, enthuses the man who, with Raphaël Torro, can proudly claim to be the tourism industry’s leading boss… at least in sheer size.

The industry and its networking open doors one would not expect. It also enables travel and, ultimately, preserves that explorer’s spirit and the big-child inside us all.

Above all, the sector remains a fantastic playground for entrepreneurs, starting with François Lévêque.


Acquisition of Centrale Voyages: “the bride is always a little more beautiful than reality”

As we noted, the group posted 2024 revenue of 33 million euros with 33 employees, and the long-term target remained 50 million.

This target hasn’t changed, but the path to it required going through a phase that would have discouraged many others.

When you take over a business, the bride is always a little more beautiful than reality.

And you always know there will be a rough patch afterward.
When the company is at 100, it slides to 90 or 80, during the restructuring, and customers and staff closely tied to the former owner may leave.

The mistake to avoid is waiting for that storm to pass and for everything to return to normal. We rolled up our sleeves
“, reinterprets the head of the company.

He then recruits a chief commercial officer, Christelle François, and Didier Caliari becomes the new business developer for the firm. Meanwhile, Valérie Jacomino, a long-time collaborator, takes on the role of chief executive of the group.

To read : Centrale Voyages expands its teams to “take off”

Once the rough patch was behind them and the teams were structured, Centrale Voyages was doing well and even managed to catch up on its backlog, about 15%, after the acquisition.

We are in a phase where we are signing a large number of contracts in business travel.

That’s a good dynamic, even if I must note that the margins are clearly lower than what I was told when I signed the acquisition. It’s not that I was deceived; it’s just that the market is on a downward slope, particularly due to digital players. On top of that, there is a very clear economic pressure in France
“, lays out the delighted owner.


Centrale Voyages: “My main challenge is to develop leisure”

Be it in business travel or civil society, the world has changed rapidly, within just two years.

AI was then merely a buzzword, Donald Trump wasn’t even certain he could run for the American presidency, and Jordan Bardella was still just a TikToker.

Back then, the profession and the companies had only one thing on their lips: CSR. Today, no one mentions it. The only words that bosses and decision-makers mouth are price and commission. Those are our only topics with our clients.

On this portion of the business travel, we are up and running. Now, my main challenge is to develop leisure
“, he notes with a genuine smile.

This latter activity is not entirely marginal, but it does not account for more than 15% of his volume and must gain substantial momentum very quickly.

The diversification of activity is vital, especially when crises stack up. Yet it is not as easy as it seems. In taking over Centrale Voyages, François Lévêque quickly realized that leisure and business travel were completely hermetic – two distinct worlds.

He discovers that people who love business ticketing, or those who love leisure, never do both. They remain specialists in one segment. So, to grow, he develops and structures his internal operation.

In terms of margin and cash flow, leisure is clearly more advantageous. Then, we will move into MICE, to have a three-legged stool on which to advance.

We are working on creating
a website. For the classic tourism segment, we had no online platform.

We will rectify this anomaly during the summer. And since early May, we have been active on social media, where we are supported by Virginie Faivet, he confides.

The aim is to generate leads for travel agents. Above all, François Lévêque realizes that to move quickly, external growth is indispensable.


Centrale Voyages takes over the Agis agency in Montigny-le-Bretonneux…


Centrale Voyages reprend l’agence Agis de Montigny-le-Bretonneux... - Crédit photo : Centrale Voyages

As a newcomer, acquisition offers flood in.

Some slip away, and, after speaking with other sector leaders, it is particularly tricky to sense the right deal.

At a regional EDV congress, as a joke, François Calvino announced in front of everyone that he would give away a point of sale for free to whoever wants it, because it costs him less to offer it than to close the agency.

In his premises, under his business benches in Montigny-le-Bretonneux, he had created an agency. This isn’t his passion and he never really dwelt on the subject to develop the affair.

We participated in a round table, we talked, we both work at Manor, the deal was concluded quickly
“, recounts the new owner without mincing words.

The Agis agency in Montigny-le-Bretonneux generates a business volume of 1.2 million euros per year. Centrale Voyages has acquired the business and one employee, but the structure is set to grow further. In fact, the first recruit is planned within two weeks.

Marketing operations will be launched and the storefront will be redesigned to revitalize the activity of this location.

Moreover, in a few weeks, another acquisition is expected to be fully completed, still within leisure. This time, the agency is somewhat larger, with four employees and nearly 3 million euros of autoproduced activity.

Other avenues are being explored, such as the purchase of a mini-network.

Margins are collapsing and the economic environment is rather negative… Nevertheless, I think it is precisely in these periods that one should strive to strengthen the business.

Moreover, we clearly see that the sector is at a crossroads, with many leaders nearing retirement without a buyer and sometimes preferring simply to close their sales points rather than selling them.

I am trying to take advantage of this to grow the tourism side of the group, while questioning the future of physical travel agencies
“, explains François Lévêque.


… another acquisition in sight, with the objective of owning between 15 and 20 agencies!

The aim is straightforward: beyond growing the company and reaching a turnover of 50 million euros, he also wants to give the group a sense of purpose and a future.

To that end, the leader appears to have a fairly clear plan of action.

I must expand my client portfolio, while pursuing a strategy of premiumising the products. I would like to build a leisure agency network of between 15 and 20 outlets.

My conviction from the start has been to seek people who have money, love travel, but don’t have much time to organise their holidays or don’t want to do it themselves.

These people are willing to pay for it. In return, they must receive an extraordinary service, with constant availability and total dedication
“, envisages Centrale Voyages’ chief.

Once this development is complete, in a few years, he will be able to breathe a little and set new objectives.

In the meantime, the battle is far from over. The new tourism player fights every file to stand out and secure the signatures needed to ensure the activity’s long-term viability.

My role, as an entrepreneur, is to grow the business commercially, bring in money so the shop keeps running. Then, it is to structure so that once the momentum is created, the group can run without you. This frees up time to start new projects, such as MICE, which will be the next major project, and to gain perspective. My dream is that, in five years, the company will be perfectly structured, it will grow on its own, that I will not be needed for any position and I can travel.
Until then, as I often say, I am happy and I follow the guidance of a close friend in the sector who told me: you will work like a dog, you will never be rich, but take the opportunity to explore the world and seize the chances to travel.

I have clearly decided to follow his good advice,
” concludes the leader.